About iMotorbike
iMotorbike is Southeast Asia's pioneering e-commerce platform for buying and selling pre-owned motorcycles.
iMotorbike offers a fast, secure, and hassle-free online experience with 170 inspection checkpoints, a 100% money-back guarantee return policy, warranty, nationwide delivery, and a bundle of finance, road tax, and insurance.
We are headquartered in Singapore and have a growing presence in Malaysia and Vietnam. Our mission is to address four pain points associated with buying and selling pre-owned motorcycles: reliability, transparency, market fragmentation, and time consumption.
For more information please visit : https://www.imotorbike.com
Role Overview
We are looking for a creative and driven Marketing Executive cum Content Creator to lead our social media presence full-time. This role is social-first — you'll own content creation and social KPIs end-to-end — while also supporting broader marketing campaigns and on-ground activations. You're a natural storyteller who can shoot, edit, write, and post, and who understands what makes content perform.
Key Responsibilities:
Content Creation & Strategy
- Develop and execute creative content strategies for social media platforms (Instagram, Facebook, TikTok, YouTube, LinkedIn, etc.).
- Create high-quality visual and written content, including graphics, videos, reels, stories, and posts.
- Shoot, edit, and produce engaging videos for social media campaigns.
- Write compelling captions, scripts, and copy that align with the brand's voice and tone.
- Ensure all content is on-brand, visually appealing, and optimized for each platform
Social Media Management & Engagement
- Manage and schedule content across social media channels to maintain a consistent posting schedule.
- Engage with followers, respond to comments/messages, and foster a strong online community.
- Monitor trends, hashtags, and viral content to leverage new opportunities for engagement.
- Collaborate with influencers, brand ambassadors, and industry partners to expand reach.
Analytics & Performance Tracking
- Track social media performance metrics and analyze engagement, reach, and conversion rates against social KPIs.
- Provide reports on content effectiveness and suggest improvements based on insights.
- Stay updated on social media trends, algorithm changes, and best practices.
Campaigns & Events
- Brainstorm and assist in planning, coordinating, and executing marketing campaigns to drive awareness, engagement, and conversions across digital and offline platforms.
- Assist in organizing and managing marketing events and on-ground activations to strengthen brand presence.
- Contribute to brand storytelling through blog posts, testimonials, and behind-the-scenes content.
Collaboration & Brand Building
- Work closely with the marketing and design teams to align content with overall brand goals.
- Support other marketing activities and cross-functional initiatives as needed.
- Complete any ad-hoc tasks assigned by the supervisor from time to time.
Requirements
- Diploma/Degree in Marketing, Mass Communication, Media, Digital Marketing, or a related field.
- Proven experience in content creation and social media management (portfolio/reel required).
- Strong videography and editing skills (CapCut, Premiere Pro, or similar).
- Excellent writing skills with the ability to adapt tone across platforms.
- Familiarity with social media analytics tools and scheduling platforms.
- Creative eye for visual storytelling and up-to-date knowledge of social trends.
- Able to work full-time, on-site at iMotorbike Johor Bahru.
- Fluent in English & Bahasa Malaysia.
- Comfortable learning new software tools (e.g., Lark, Google Workspace)
