Marketing Lead (Junior to Mid-Level)

Location: Remote / Kuala Lumpur preferred

Type: Full-time

KAMI is where digital creators build, collaborate, and grow. Backed by Animoca Brands, we’re a next-gen platform rethinking how creators connect with their fans, earn from their work, and scale their impact — all powered by the best of Web3, AI, and human creativity.

We're not just building tools. We’re building a movement — one that puts creators at the top of the value chain.

We’re looking for a hands-on, creatively-driven Marketing Lead who thrives in startup energy and loves working closely with creators. You’ll be responsible for leading the execution of marketing strategies across content, social, partnerships, and product campaigns — working closely with the founders and a growing cross-functional team.

This role is for someone early in their leadership journey, hungry to grow fast, own big projects, and help shape the voice of a mission-led platform.

• Content & Campaigns: Plan and manage marketing campaigns that drive awareness, growth, and engagement — including product launches, community initiatives, and collaborations.
• Social & Community: Own and execute our day-to-day social media strategy (IG, TikTok, X), working with creators, writers, and designers to create content that resonates.
• Creator Marketing: Coordinate with creator partners on co-branded content, promotional activities, and growth loops.
• Analytics & Reporting: Track campaign performance, iterate based on insights, and report learnings to the team.
• Partnership Activation: Assist with onboarding and promotion of strategic marketing partnerships (e.g. events, Web3 ecosystem players, creators, collectives).
• Brand Voice & Messaging: Help shape and maintain KAMI’s tone of voice across all marketing channels, ensuring it’s mindful, fresh, and creator-centric.
  

• 2–5 years experience in marketing, ideally in a startup, creative tech, or creator economy context
• Preferably female. It's not personal, we're just trying to create a better gender balance in the company. That said, we will still consider any kind of standout applicant regardless of gender.
• You’re a builder: hands-on, solutions-focused, and not afraid to roll up your sleeves
• You understand creator culture, digital communities, and how to speak their language
• Excellent written and verbal communication skills
• Comfortable with analytics tools (Google Analytics, social insights, etc.)
• Basic design or video editing skills are a bonus (Canva, Figma, CapCut, etc.)
• A plus if you’ve worked in Web3, gaming, digital art, music tech, or AI tools

We’re aiming for better gender balance in our team, so we encourage female applicants — but we’ll consider anyone outstanding. Most importantly...

You’ll receive direct, 1-on-1 mentorship from two of the most talented internet marketers in the world. No fluff. Just real growth, real skills, and real impact.

• Be part of a mission-led company reshaping how creators work and earn
• Work with visionary founders and a network of top creators across Southeast Asia and beyond
• Make real impact early in a fast-scaling platform
• Flexible work culture that values trust, autonomy, and creativity
  

Send your CV, a quick intro, and one campaign or project you’re proud of to [Confidential Information]. Show us what makes you you — especially if it breaks the rules a little.