Responsibilities
Develop and Implement Marketing Strategies:
- Create comprehensive marketing strategies to promote our mobile apps.
- Work closely with the SuperApp team to align strategies with overall company goals.
App Store Optimization (ASO):
- Conduct thorough keyword research and optimize app listings on various app stores.
- Stay updated on industry trends and algorithm changes to enhance app visibility.
Content Creation:
- Generate compelling content for app descriptions, promotional materials, and social media channels.
- Create visually appealing graphics and promotional assets will be advantage
Social Media Management:
- Create engaging campaigns to increase app downloads and user engagement.
User Acquisition and Retention:
- Develop and execute user acquisition campaigns to drive downloads.
- Implement strategies to improve user retention and satisfaction.
Analytics and Reporting:
- Analyze campaign performance, track key metrics, and provide regular reports to management.
Requirements
- Field of study: Bachelor's degree in Marketing
- Proficiency in English, Malay, and Chinese languages.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Hard Skills: Creative thinking and problem-solving skills.
- Data Analytics: Proficiency in using analytics tools to track and analyze user behavior, campaign performance, and other relevant metrics.
- Soft Skills & Personal Attributes: Content Creation: Strong writing and content creation skills for crafting compelling app descriptions, promotional materials
- Creativity: Ability to think creatively and develop innovative marketing strategies and campaigns to set the mobile apps apart in a competitive market.
- Communication Skills: Strong verbal and written communication skills to effectively convey messages to the target audience and collaborate with cross-functional teams.
- Analytical Thinking: Analytical mindset to interpret data, derive insights, and make data-driven decisions to optimize marketing strategies.
- Willing to work in i-City, Shah Alam
How will this career will benefit youAttractive Salary Package
- Allowance
- EPF, SOCSO & EIS
Benefits:
- Free parking
- Leave Benefits: Annual Leave, Medical Leave, Calamity Leave, Maternity Leave, Paternity Leave, Marriage Leave, Vaccination Leave, etc.
- Medical Reimbursement
What Opportunities offered:
- Able to work immediately upon successful interview
- On-Job-Training & Career Progression
- Excellence chances to develop personal skills such as teamwork, communication
- Involved in business operations and initiatives
- Mentorship and personalized development plan