Marketing Manager - FMCG

Our client is a well-established F&B brand with a growing presence across Malaysia. As the business continues to expand, they are seeking a Marketing Manager to lead the next phase of their brand and marketing journey.

About The Role

As part of the leadership team, you will lead a team of 6 and be responsible for developing and executing marketing strategies that strengthen brand awareness, customer engagement, and commercial performance. Some key responsibilities include:

• Managing and developing a team of marketing professionals while fostering a collaborative and high-performance culture.
• Driving overall marketing strategy and campaign planning across online and offline channels.
• Leading brand engagement initiatives to strengthen customer loyalty and market presence.
• Applying a data-led approach to analysing marketing performance and campaign effectiveness.
• Overseeing social media and digital marketing activities including content, campaigns, and performance tracking.
• Monitoring market trends, consumer insights, and new technology to identify growth opportunities (e.g. experimenting with GEO to drive consumer footfall).

The Ideal Candidate

You should be a marketing professionals with 6-10 years of experience including with consumer-facing industries such as F&B, retail, hospitality, or FMCG. You should be comfortable balancing strategic thinking with hands-on execution, and have prior experience leading teams or mentoring junior marketers. Most importantly, we are looking for someone who is passionate about building brands, excited about applying data to marketing, and is driven by the opportunity to influence the growth of a well-recognised business.

How To Apply

Please write in with an updated CV to [Confidential Information] quoting the above job title. To stand out from the pool of applicants, consider including 2-3 bullet points detailing how you led a team to improved performance, applied data to analysing marketing campaigns, or launched a marketing campaign which directly led to increased revenue. We look forward to hearing from you!

R2091710 / 24S2401