Marketing Manager

Company Industry: Cybersecurity

• Build and evolve Delta Spike's brand narrative, ensuring clarity, consistency, and relevance across all markets.
• Identify the right target segments, develop tailored messaging for each segment and ensure effective reach through appropriate channels.
• Ensure brand facets, assets and resources are consistently developed, refreshed and maintained in line with industry standards and customer expectations.
• Develop and execute an overall marketing communications strategy, covering brand activation, digital presence and campaign execution.
• Lead and execute lead generation strategies aligned with business growth objectives.
• Ensure brand and marketing communications are tactically implemented and localized across all operating countries.
• Work closely with sales and leadership teams to align marketing initiatives with revenue and growth goals.
• Track and report on campaign effectiveness and brand performance metrics.

Qualification:

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Proven experience as a Marketing Manager, preferably in B2B technology or cybersecurity.
• Strong understanding of brand strategy, marketing communications, and digital marketing.
• Experience in segmentation, messaging, and multi-channel campaign execution.
• Ability to manage multi-country marketing execution with consistency and local relevance.
• Strong stakeholder management and project execution skills.
• Data-driven mindset with experience in lead generation and performance tracking.