Marketing (Student Recruitment)

1. Student Recruitment & Outreach

• Execute student recruitment strategies to meet assigned enrolment targets.
• Participate in education fairs, school visits, and outreach activities.
• Build and maintain relationships with schools, colleges, agents, and partners.
• Provide accurate programme information and counselling to prospective students and parents.

2. Marketing & Promotion

• Support the development and implementation of marketing campaigns (online & offline).
• Manage digital marketing channels (social media, email campaigns, website updates).
• Assist in content creation for brochures, advertisements, and promotional materials.
• Monitor campaign performance and provide reports on effectiveness.

3. Lead Management

• Handle enquiries via phone, email, social media, and walk-ins.
• Follow up on leads and convert prospects into enrolled students.
• Maintain accurate records in CRM systems.

4. Event Management

• Organise and support on-campus events (Open Days, Info Sessions, campus tours).
• Coordinate logistics and ensure smooth execution of recruitment events.

5. Market Intelligence

• Conduct market research on competitor institutions and student trends.
• Provide feedback on programmes demand and market preferences.

6. Target to Met

• A minimum recruitment of Five (5) students per month

REQUIREMENTS

• Bachelor's Degree in Marketing, Business Administration, Communications, or related field.
• 1–3 years of experience in marketing, sales, or student recruitment (education industry preferred).
• Fresh graduates with strong interest in sales and marketing may be considered.
• Able to work on the weekend, alternatively during public holiday as well.