Company Description
Radiant Code Sdn Bhd is Malaysia's first importer, distributor, and wholesaler of organic foods to receive organic certification, a milestone achieved in 2000. The company is dedicated to strong business ethics and a full commitment to delivering high-quality organic products to customers. Radiant Code ensures that its products remain genuinely organic from their source to the customer's table. It focuses on providing certified, safe, and premium organic foods sourced from around the world. In line with ongoing expansion, the company offers opportunities for individuals seeking meaningful careers in the organic food industry.
Job Summary
The Nutrition Marketing Executive is responsible for developing evidence-based product marketing materials, supporting product innovation, and educating customers on the nutritional benefits of our products. This role works closely with Marketing, Product Development, Sales, and Regulatory teams to strengthen our brands through science-backed communication.
Key Responsibilities
Product Marketing & Content Development
- Develop product positioning, unique selling points (USPs), and key marketing messages.
- Create product brochures, social media content write up, website content, POSM, presentations, and other marketing materials.
- Ensure all marketing content is scientifically accurate and aligned with regulatory requirements.
- Translate scientific and technical information into consumer-friendly marketing messages.
- Product Research & InnovationConduct product, ingredient, and competitor research to support new product development (NPD).
- Stay updated with nutrition trends, scientific research, and market developments.
- Support product launches by preparing product information and marketing materials.
Product Education & Training
- Conduct product training for internal teams, retailers, distributors, and business partners.
- Deliver health talks, product demonstrations, and educational sessions.
- Support social media education and consumer engagement activities.
Cross-functional Support
- Respond to customer enquiries and product-related feedback professionally.
- Assist in product claims review, labelling, and regulatory documentation.
- Collaborate with Product Development, Marketing, Sales, and Regulatory teams to ensure successful product launches.
- Participate in roadshows, exhibitions, product launches, and promotional events.
- Support sampling activities and consumer education during marketing activations.
Requirements
- Bachelor's Degree in Dietetics, Nutrition, Food Science, or a related discipline.
- Registered Dietitian is an added advantage.
- Strong interest in nutrition, functional foods, and consumer education.
- Good communication, presentation, research, and copywriting skills.
- Proficient in English and Bahasa Malaysia. Mandarin is an added advantage.
- Fresh graduates are encouraged to apply; relevant experience in FMCG, healthcare, or nutrition industries is an advantage.
