Paid Channel User Operations Manager

About MEXC

Founded in 2018, MEXC is a global cryptocurrency exchange serving millions of users worldwide. We are committed to building a secure, efficient, and accessible platform for digital asset trading.

MEXC is known for offering some of the lowest trading fees in the market, deep liquidity across a wide range of assets, and fast access to trending tokens. Our platform provides a comprehensive suite of services including spot trading, derivatives, staking, and other digital asset products designed for both retail and institutional users.

Built on high-performance infrastructure and a user-first philosophy, MEXC delivers fast execution, strong market depth, and a seamless trading experience for global users.

At MEXC, we believe the best platforms are built through constant improvement and open collaboration. We value direct communication, practical thinking, and individuals who take ownership of their ideas. Teams are encouraged to share insights, challenge assumptions, and contribute to how the platform evolves.

As the digital asset industry continues to evolve, we remain focused on innovation, transparency, and global expansion while building a trusted platform for the next generation of financial technology.

Responsibilities

• Responsible for user conversion operations across paid channels
• Develop and execute channel-specific growth strategies
• Design differentiated incentive strategies based on user profiles for different channels
• Refined, segmented outreach operations
• (Improve conversion rates through a combination of multiple touchpoints including push notifications, in-app messages, pop-ups, and emails.
• Continuously conduct A/B testing and generate post-test reports.)
• Analyze the conversion funnel, identify growth bottlenecks, and propose optimization solutions.
• Work with the advertising team to optimize traffic quality.
• Use conversion data to deduce creative direction and audience strategy.

Requirements

• 3+ years of experience in user operations or growth operations
• Fluent both in English and Chinese
• Strong data analysis skills
• Proficient in Excel/SQL/BI tools
• Responsible for core conversion metrics
• Ability to plan campaigns and design growth strategies
• Experience in designing deposit campaigns/user acquisition campaigns/incentive mechanisms is preferred

Why Join Us

At MEXC, we believe people do their best work when they are trusted with real responsibility and given the freedom to grow.

Ownership & Initiative We encourage individuals to take initiative, lead projects, and contribute ideas that help shape how we build and improve the platform.

Learning Culture We regularly organize internal training programs, knowledge-sharing sessions, and learning initiatives where team members can both develop new skills and share their expertise with others.

Ideas That Matter New ideas are welcomed and discussed openly. Team members have a real voice in shaping which proposals move forward, and meaningful contributions are recognized and rewarded.

Room to Grow As a rapidly expanding global exchange, roles evolve quickly and individuals often have opportunities to expand their scope and take on greater responsibilities.

Global Collaboration Work with colleagues across different regions and cultures while contributing to a platform used by millions of users worldwide.