Performance Marketing Executive

Dentsu is a global leader in integrated growth and transformation, driving sustainable solutions and innovation for some of the world's most influential brands. Founded in 1901, dentsu operates in approximately 120 countries with a team of approximately 68,000 employees, and boasts a network of world-class brands, including Carat, Dentsu Creative, dentsu X, iProspect, Merkle, and more. These brands, each with deep expertise in media, creativity, and digital, collaborate to deliver integrated growth solutions that create lasting, meaningful impact.

iProspect is a global digital marketing agency specializing in performance-driven strategies. Established in 1996 in London, iProspect operates in over 100 countries, offering services such as natural search, content generation, data and insights, social media management, and conversion optimization. As a dentsu company, iProspect leverages a deep understanding of consumer behavior to reshape brand strategies, helping clients meet the fast-paced demands of the convergent world. In March 2021, iProspect relaunched as a global agency with enhanced capabilities and a renewed identity, reinforcing its commitment to driving digital performance for leading brands worldwide.

As we look toward the future, dentsu is focused on Innovating to impactfostering collaboration, creativity, and cutting-edge technology to drive real, transformative change.

What your typical day will look like:

As a Performance Marketing Executive, your role is to implement, execute, and optimize digital performance marketing campaigns to meet and exceed client performance goals. You work closely with internal teams and external partners to ensure campaigns are delivered effectively, efficiently, and in line with strategic objectives. You support day-to-day campaign management, performance reporting, and platform optimization, while building strong working relationships with vendors and team members.

Core responsibilities include:

• Execute and optimize performance marketing campaigns across platforms such as Google, Meta, and other digital channels in line with client strategies and KPIs.
• Manage daily campaign tasks including trafficking, QA, pacing, and budget tracking to ensure timely and accurate delivery.
• Monitor campaign performance and interpret reports to provide actionable insights, flagging opportunities and areas for improvement.
• Support reporting and analysis, producing clear, data-driven updates and recommendations for internal teams and clients.

A bit about you:

• Bachelor's degree in Marketing, Business, Mass Communication, or a related field.
• Minimum 1 year of hands-on experience executing and optimizing performance marketing campaigns across platforms such as Google Ads, Meta Ads, or other digital channels.
• Strong understanding of digital media platforms, campaign management tools, and key performance metrics.
• Ability to analyze campaign data and performance reports to deliver actionable insights and improve results.

What's in it for you:

• Flexible hybrid working arrangement.
• The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change
• 3 whole company Wellness days off per year for you to switch off and take your day, your way
• Career Development and Learning & Development opportunities, including access to our global online dentsu University
• Be part of a global network that truly invests in recognising performance with via our Never Before Awards, and social impact, including having a clearly mapped path to becoming net zero

Innovating to Impact:

At dentsu, our diverse and inclusive culture empowers our employees to bring their whole selves to work, fostering innovation and delivering better outcomes for our people, clients, and communities. This culture is key to driving sustainable, transformative results across the business.

We actively encourage applications from people with disabilities and from individuals of all ages, backgrounds, nationalities, and cultures. If you want to be part of a global network where opportunities are limitless, we look forward to welcoming you.

Next Step:

Sound exactly like the sort of role for you Apply now!