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Locust Walk

Performance Marketing Specialist

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Job Description

Performance Marketing Specialist also known as Campaign Manager - Drive Digital Success with Industry Leaders!

We are a 25+ year Digital Marketing Business Partner in Malaysia, proudly partnered with Google, Meta, and TikTok. We're seeking a passionate Performance Marketing professional to join our dynamic team and deliver exceptional results for our diverse client portfolio.

What We Offer You:

  1. Flexible working hours (start between 7.30am and 10am) with hybrid work-from-anywhere options
  2. 2-week work-from-anywhere policy for life's unexpected moments
  3. Comprehensive leave benefits including maternity/paternity, birthday leave, and replacement leave
  4. In-depth training by our experienced managers
  5. Comprehensive support including mobile & internet, and parking allowances
  6. LOCUS-T Care and long service awards with recognition and monetary rewards
  7. Monthly and quarterly performance rewards in a fun, and values-driven culture
  8. Engagement activities and a work environment where we value your contributions

Your Core Responsibilities:

  1. Campaign Management - Plan, setup, and optimize performance marketing campaigns to achieve KPIs
  2. Performance Optimization - Stay current with platform algorithm changes to optimize budget spend and performance
  3. Reporting - Execute regular campaign performance updates and reporting
  4. Analysis - Track campaign budgets and maintain databases for analysis

Team Support - Deliver quality work and share insights that drive value for the team and clients

Essential Tools You'll Master:

  1. Google Tag Manager, Google Analytics, Google Data Studio
  2. Various software extensions integrated with ad accounts

What You Bring:

  1. Relevant degree in Advertising, IT, Business, Marketing, or equivalent
  2. 3-4 years experience in Google Ads/Facebook Ads campaign management
  3. Professional certifications - Google Ads and Facebook Blueprint preferred
  4. Technical skills - Proficiency with Google Ads, Facebook Business Manager, Analytics tools
  5. Communication abilities - Strong English and Bahasa Malaysia, Mandarin advantageous

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About Company

Job ID: 146950825

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