Product Executive

Job Description:

1. Product Ideation and Research:

• Conduct market research to identify consumer needs, industry trends, and competitor activities.
• Brainstorm and propose innovative product concepts to meet market demands and align with company goals.
• Work closely with stakeholders to evaluate product feasibility and viability.

2. Project Management:

• Oversee the product development lifecycle, from concept approval to final product launch.
• Develop and manage project timelines, budgets, and milestones to ensure on-time delivery.
• Coordinate with internal teams (e.g., R&D, marketing, production, procurement) and external vendors to execute development plans.

3. Collaboration and Communication:

• Collaborate with the design and R&D teams to create prototypes, formulations, or samples.
• Partner with the marketing team to develop product positioning, packaging, and promotional strategies.
• Serve as a liaison between departments to ensure seamless product rollouts.

4. Testing and Quality Assurance:

• Organize product testing and gather feedback for continuous improvement.
• Ensure that all new products comply with regulatory standards, quality benchmarks, and brand guidelines.

5. Launch and Performance Monitoring:

• Assist in the development of launch strategies, including promotional campaigns and distribution plans.
• Monitor post-launch performance and collect customer feedback to refine future product development efforts.

6. Continuous Improvement:

• Stay updated on industry innovations, technological advancements, and market trends to inform product strategies.
• Provide recommendations for enhancing existing products or processes.

Job Responsibilities:

Education and Experience:

• Bachelor's degree in Business, Marketing, Engineering, or a related field.
• 2+ years of experience in product development, marketing, or a similar role.

Technical and Professional Skills:

• Strong analytical and problem-solving skills.
• Proficient in project management tools and software.
• Knowledge of product design, manufacturing processes, and supply chain management is an advantage.