About Us
SD Guthrie Berhad (SD Guthrie) is one of the world's leading producers of Certified Sustainable Palm Oil (CSPO), representing approximately 12% of the global market share (as of 31 December 2022). With over 84,000 employees across 12 countries, we pride ourselves on innovation, sustainability, and excellence. Our operations span the entire palm oil value chain, and we are expanding into new business verticals such as green industrial parks and renewable energy. We offer enriching career opportunities supported by cutting-edge technology and a commitment to sustainability. We are the world's first palm oil company to have our net-zero GHG emissions reduction targets approved by the Science Based Targets initiative (SBTi).
Join us today, as we continue to Unlock Nature's Superpowers.
Your Mission
1. Product Marketing Strategy & Portfolio Management
- Develop and execute global marketing strategies and annual plans for assigned B2B and B2C product categories
- Manage the full product lifecycle: innovation, positioning, launch, growth, and optimisation
- Define value propositions, messaging, and differentiation strategies
2. B2B Marketing & Customer Engagement
- Lead B2B marketing programmes for customer acquisition, retention, and value creation
- Develop differentiated solutions and positioning for industrial and institutional customers
- Produce customer-facing assets (technical decks, application concepts, sales toolkits)
3. B2C / Consumer Product Marketing
- Drive brand and product campaigns across digital, retail, and channel platforms
- Ensure consistency in brand positioning, storytelling, and consumer engagement.
4. Cross-Business Unit Marketing Support
- Provide marketing support to NBPOL, Minamas, and other SD Guthrie business units
- Support market entry, product launches, and commercialisation aligned with group branding and sustainability narratives
5. Market Intelligence, Launch & Performance Management
- Lead market research, competitor analysis, and customer insight generation
- Execute go-to-market plans with R&D, sales, and operations
- Track KPIs such as revenue growth, margins, market share, campaign ROI, and customer engagement
Ideal Candidate
- Bachelor's Degree in Marketing, Business, or related field
- MBA or postgraduate qualification is an added advantage
- Minimum 6–10 years in product marketing, category marketing, or related roles
- Proven exposure to both B2B and B2C marketing environments
- Preferred industry experience: FMCG, agribusiness, oleochemicals, or food ingredients
- Strong track record in product launches and portfolio management
Why Join Us
- Flexible Benefits Coverage
- Hybrid Workplace
- Learning on Demand
- Employee Wellness Programme
- Employee Engagement Activities
- Fully Subsidised Sports Clubs
- Education Assistance (terms & conditions apply)
- Free Parking
- Free Shuttle Service from nearest LRT
- and many more...
Only shortlisted candidates will be notified.
Discover more opportunities with us here!
