Product Marketing Officer
Salt Malaysia is partnering with a growing industrial IOT company to hire a Product Marketing Officer to support its overseas marketing and sales activities across Southeast Asia, Europe, the Middle East, and APAC.
This role is ideal for someone who enjoys working with B2B technical products and can turn product information into clear, professional, and market-ready content. You will play an important role in strengthening brand presence, improving product materials, and supporting overseas sales teams with effective marketing content and product information.
Key Responsibilities
- Create and maintain product catalogues, datasheets, specifications, product presentations, case studies, and other marketing materials.
- Write product-related content, including selling points, application scenarios, website product pages, EDMs, newsletters, and product updates.
- Support digital marketing activities, including website content updates, LinkedIn content, EDM campaigns, basic SEO/SEM, and content optimization.
- Organize product photos, diagrams, technical charts, and other product-related assets.
- Work with factory, technical, and internal teams to ensure product information is accurate and updated.
- Support overseas sales teams with product information, images, comparison tables, recommendation lists, sales decks, and ad hoc marketing materials.
- Liaise with distributors or agents marketing teams to align on marketing activities and provide marketing support.
- Assist with exhibition and event preparation, including booth materials, product display content, presentations, and post-event follow-up materials.
- Conduct basic market and competitor research, including competitor positioning, product specifications, pricing, and feature comparisons.
- Maintain marketing databases, ERP product information, and a cloud-based marketing resource library.
Requirements
- Experience in product marketing, marketing communications, sales enablement, or B2B technical marketing.
- Experience in IT hardware, networking, security and surveillance, ELV systems, industrial automation, smart city/IoT, engineering products, power and utility, or other technical product environments will be highly preferred.
- Strong English and Mandarin communication skills are required, as the role will work closely with regional teams and overseas stakeholders.
- Able to write clear and professional product-related content for catalogues, EDMs, product pages, case studies, and sales materials.
- Comfortable working with technical product information and coordinating with factory, product, R&D, or engineering teams.
- Strong coordination skills and able to work with sales teams, distributors, designers, and regional stakeholders.
- Independent, proactive, organized, and comfortable working remotely with minimal supervision.
- Basic design sense and familiarity with tools such as Photoshop, Illustrator, Canva, or similar platforms will be an added advantage.
- Experience with website content management, EDM platforms, ERP systems, or Odoo will be a plus
If you are interested for the role, feel free to apply or you may Whatsapp Harris at +60 12-735-6801
