About PRO-NET
Incorporated on 16th August 2022, a wholly-owned subsidiary of Perusahaan Otomobil Nasional Sdn Bhd. General (or Official) Distributor of smart vehicles in Malaysia & Thailand.
Our mission and vision are to become the leader in new energy ecosystem automotive solutions. Our business scope encompasses the distribution of New Energy Vehicles, provision of EV charging solutions, electronic parts and mobility solutions, finance and insurance services, retailing of accessories and merchandise, monitoring data services for customers as well as the latest technology in EV design and manufacturing.
The Role
Key Responsibilities:
- Collaborate with engineering and product development teams to ensure technical specifications align with market needs and customer demands.
- Conduct market research and competitive analysis to identify trends, customer insights, and opportunities for product differentiation.
- Develop and communicate product positioning, value propositions, and key messaging for new and existing automotive products.
- Act as the technical liaison between engineering teams and sales/marketing teams, translating complex technical details into clear, customer-friendly language.
- Assist in product launch activities, including planning, documentation, training materials, and promotional campaigns.
- Support the sales team with technical expertise during customer meetings, product demonstrations, and trade shows.
- Analyze product performance data, customer feedback, and market trends to provide recommendations for product improvements or new feature development.
- Ensure product marketing strategies comply with relevant automotive regulations and industry standards.
- Prepare and deliver technical presentations to internal and external stakeholders, including senior management and customers.
- Collaborate with cross-functional teams (R&D, Sales, Manufacturing, etc.) to manage product timelines and ensure alignment on project goals.
- Stay updated on automotive industry trends, regulatory changes, and emerging technologies.
Qualifications and Requirements:
- Bachelor's degree in Mechanical Engineering, Automotive Engineering, Electrical Engineering, or a related field.
- At least 3 years of experience in product marketing, technical sales, or a similar role in the automotive or vehicle industry.
- Proven experience in product development and launch within the automotive sector.
- Strong understanding of automotive systems (drivetrain, electronics, mechanical components, software integration).
- Experience with market research, product positioning, and competitive analysis.
- Ability to communicate technical details to non-technical stakeholders clearly and effectively.
- Knowledge of automotive regulatory requirements and industry standards.
