Project Executive, Influencer Marketing

About TSL

TSL Media Group is Singapore's leading data-driven and content-led media tech collective. The Group has a team of over 200 staff and is home to some of the most well-loved media brands in the region, such as TheSmartLocal, Must Share News and Eatbook. Driven by a mission to connect the world through a hyperlocal lens, TSL Media Group has an annual viewership of over 200 million pageviews and 200 million video views across all of its websites and social media platforms. For more information, visit https://tslmedia.sg/

TSL is built on an energetic and collaborative work culture. We operate on hybrid work arrangements in a bid to aid employees balance work life and personal life.

Our Malaysian team is based in Mid Valley City, Kuala Lumpur. Join us in contributing to the success of a high-performing tech-savvy team!

About your role:

We are seeking someone who is capable of managing project from initiation to completion. This includes liaising with clients, planning and organizing project deliverables, and ensuring timely delivery. The successful candidate should also be an effective communicator among team members and stakeholders, providing solutions to any arising issues and maintaining the overall performance of the project.

What you will do:

• Organize and maintain the backend database, ensuring all information is accurate, up-to-date
• Categorize data to streamline processes and improve data retrieval efficiency
• Source for influencers suitable for the campaign based on campaign/ proposal requirements
• Negotiate with influencers and confirm them for the campaign
• Create influencer contracts for each influencer
• Brief influencers on content requirements and guidelines, ensuring that they submit content drafts which aligns with the campaign brief
• Talk influencers through paid media access requests
• Schedule influencers for content submission and posting
• Ensuring influencers adhere to the timeline provided
• Be the day to day contact for influencer inquires, content edits etc
• Collect and compile all analytics from influencers after postings has been done
• Provide daily campaign updates to campaign leads

A successful candidate should have:

• At least 2 years of experience from either a fast-paced creative, digital or social media agency
• Proven record of working with managing multiple projects at once
• Passionate about KOLs and social media
• Has experience managing multiple freelancers across APAC for regional campaigns
• Adaptability in a fast-paced environment, excelling at multitasking and adjusting to change
• Organized, detailed, driven and results-oriented, with a focus on exceeding targets, meeting deadlines and setting high personal goals
• A social media user and familiar with trends on TikTok, Instagram and Facebook
• Understanding of Xiao Hong Shu and Lemon8 is a plus
• Good with Google excel
• Well-written and spoken English is a must
• Ability to speak and write in Chinese and/or Bahasa Melayu to undertake simple translation and communicate with regional counterparts

Why you'll love working with us:

Flex-Work Arrangements: We've got you covered whether you are a home-office hero or love to soak in the office vibes. For up to 10 days a year, embrace the freedom to work from any location that suits you best.

Collaborative Environment: Collaborate with a crew of passionate creators who live and breathe creativity.

Comprehensive Welfare and Benefits: Access a wide range of support and benefits to enhance your well-being.

✨ Come As You Are! ✨

We're all about celebrating what makes you uniquely you—quirks, creativity, and all! Everyone gets a fair shot here, because equity isn't just a buzzword, it's how we roll. Different perspectives spark the best ideas, so we're building a team where every voice is heard, valued, and celebrated. Bring your whole self—we can't wait to see what magic you'll create with us!