Job Description:
Performance Analysis & Reporting
- Prepare reports and present actionable insights to senior stakeholders on overall campaign performance, identifying key trends and growth opportunities.
- Define and standardize the methodology/definition for key metrics, providing clear analytical direction for local merchant management teams to focus on.
Strategy & Planning
- Collaborate with local and regional teams to design and implement effective growth strategy and product enhancement to support campaign and business goals.
- Drive the implementation and execution of Regional strategic marketing initiatives (eg: VIP) into the local market.
- Identify potential growth opportunities for ShopeeFood through marketing initiatives and lead the execution of initiatives to capitalize on these opportunities, from conception to implementation.
- Leverage on data and analytics to make informed decisions and optimize outcomes across all ShopeeFood marketing initiatives.
- Identify and overcome challenges through comprehensive investigation, analysis, and solution design, while continually monitoring and reporting on key issues affecting marketing efforts.
- Take full ownership of project resources, timelines, and deliverables, ensuring the successful execution of marketing initiatives and their alignment with broader business goals.
Stakeholder Management & Alignment
- Coordinate with local and regional teams to align on project scope, details, and implementation plans.
- Collaborate with cross-functional teams to strengthen project management.
Requirements:
- At least 2 years of experience in a high-performing organization. Experience in strategic consulting would be preferred.
- Possess a Bachelor's Degree in relevant field or Master's in Business Administration (MBA)
- Strong project management skills and highly analytical, comfortable working with data.
- Strong logical thinking and problem solving abilities.
- Background in e-commerce or fast-paced tech start-ups is advantageous.
- Excellent verbal and written communication skills
