Summary:
We are seeking an experienced and strategic Regional E-Commerce Manager to oversee and drive our online sales performance. This role is responsible for managing all aspects of the e-commerce business, including strategic planning, platform operations, digital marketing coordination, merchandising, customer experience, and performance analysis.
Responsibilities:
Strategy & Planning
- Develop and implement regional e-commerce strategies aligned with business goals.
- Identify market trends and expansion opportunities across key platforms and markets.
- Responsible for driving e-commerce revenue growth.
Platform & Channel Management
- Oversee the performance and daily operation of all e-commerce platforms (e.g., Shopee, Lazada, TikTok).
- Optimize product listings, pricing, and promotions to drive traffic and conversion.
Team & Cross-functional Collaboration
- Lead and coordinate with country-specific e-commerce teams and external partners.
- Work closely with marketing, logistics, customer service, and product teams to ensure a seamless online customer experience.
Digital Marketing Integration
- Coordinate with the marketing team to drive paid campaigns, SEO/SEM, and social commerce strategies.
- Analyze customer journey and conversion funnels to improve ROI.
Data & Performance Analysis
- Monitor KPIs and generate regular sales and performance reports.
- Use data-driven insights to improve customer acquisition, retention, and sales growth.
Budget Management
- Manage e-commerce budgets and P&L for the region.
- Forecast sales and allocate spending for marketing and platform-related costs.
Any other task assigned by management
Requirements:
- Bachelor's degree in Marketing, Business, E-Commerce, or related field.
- Minimum 57 years of e-commerce experience, with at least 2 years in a regional or multi-country role.
- Strong knowledge of e-commerce platforms (Shopee, Lazada, TikTok and etc.) and digital marketing tools.
- Excellent leadership, analytical, and communication skills.
- Ability to manage cross-functional teams across different time zones and cultures.
- Fluent in English & Mandarin to effectively communicate with our diverse client base and stakeholders.
Who Are We
BZU BZU is a holistic family care brand originated from Singapore and currently have presence in Singapore, Malaysia, Vietnam & Thailand. It offers a wide range of products that aim to protect, nurture our little ones and the whole family, ensuring they are always safe from harm.
