Execute the full sales cycle, including prospecting, lead generation, product demonstrations, follow-ups, negotiation, closing, and customer relationship management.
Identify and develop new customers, business opportunities, sales channels, and market segments.
Build relationships with potential customers, retailers, distributors, partners, and other relevant stakeholders.
Support the CEO / Founder in executing Go-to-Market (GTM) plans and product launches.
Conduct customer and market research to identify new opportunities and understand customer needs.
Explore and support B2C sales channels including direct sales, e-commerce, retail, distribution, events, and partnerships.
Work with external marketing partners and internal teams to support lead generation and sales campaigns.
Maintain sales pipelines, customer records, forecasts, and regular sales updates.
Provide customer and market feedback to help improve our products and commercial approach.
Support our growth in Malaysia and future expansion into selected Asian markets.
Requirements
2+ years of experience in Sales, Business Development, Account Management, Commercial, or related roles.
Strong interest in sales, customer development, and building new business opportunities.
Hands-on and willing to take ownership — comfortable doing the work, not just planning it.
Strong communication, presentation, negotiation, and interpersonal skills.
Comfortable meeting customers, presenting products, developing leads, and following through to close.
Digitally savvy and comfortable learning and using modern tools, including AI tools, CRM, social media, and digital platforms.
Curious about new consumer trends, technologies, and ways of reaching customers.
Able to work independently in a fast-moving startup environment.
Fluent in both written and spoken English and Mandarin Chinese.
Willing to work in the Petaling Jaya area and possess own transport.
