Drive sales growth by identifying and developing new business opportunities within the material handling, automation, manufacturing, warehousing, and industrial sectors.
Promote and sell automation solutions including cranes, hoists, warehouse automation systems, smart lifting solutions, and integrated material handling technologies.
Develop and implement strategic sales plans to achieve revenue, profitability, and market expansion targets.
Build and maintain a strong sales pipeline through prospecting, networking, industry engagement, and relationship management.
Key Account Management
Establish and maintain strong relationships with key customers, consultants, contractors, and industrial partners.
Understand customer operational challenges and recommend value-added automation solutions that improve productivity, efficiency, and safety.
Conduct client presentations, technical discussions, and commercial negotiations to secure long-term business partnerships.
Solution Selling & Technical Collaboration
Work closely with engineering, project, and technical teams to develop customized automation and material handling solutions based on customer requirements.
Support proposal preparation, costing, tender submissions, and project specifications.
Provide technical and commercial guidance throughout the sales cycle, from inquiry to project completion.
Market Intelligence & Strategy
Monitor market trends, competitor activities, and industry developments to identify emerging opportunities and customer demands.
Analyze market data and customer feedback to support strategic business planning and solution enhancement.
Participate in industry exhibitions, technical seminars, and networking events to strengthen market presence and business visibility.
Sales Performance & Reporting
Prepare sales forecasts, pipeline updates, and regular business performance reports for management review.
Ensure timely follow-up on quotations, negotiations, project execution, and payment collection.
Collaborate with internal stakeholders across operations, finance, engineering, and service teams to ensure seamless customer support and project delivery.
Requirements
Job Requirements:
Education & Experience
Bachelor's degree in Engineering, Automation, Mechanical Engineering, Electrical Engineering, Business, or a related discipline.
Minimum 5–8 years of sales or business development experience within industrial automation, material handling equipment, cranes, lifting systems, warehouse automation, or related industrial sectors.
Proven track record in managing industrial B2B sales and delivering revenue growth.
Skills & Competencies
Strong understanding of automation systems, material handling solutions, and industrial operations.
Excellent consultative selling, negotiation, and solution-based sales capabilities.
Strong commercial acumen with the ability to manage complex sales cycles and technical discussions.
Excellent communication, presentation, and stakeholder management skills.
Ability to interpret technical specifications and collaborate effectively with engineering teams.
Proficiency in Microsoft Office and CRM systems.
Personal Attributes
Results-oriented, proactive, and highly driven to achieve business targets.
Strong relationship-building skills with customer-centric mindset.
Analytical and strategic thinker with strong problem-solving capabilities.
Comfortable working in a fast-paced industrial environment with willingness to travel for customer engagements and project discussions.