Blackmores Group is a leading natural health company with proud Australian heritage, with extensive reach across Asia Pacific. Founded by visionary naturopath Maurice Blackmore in 1932, our vision is to connect every person on earth to the healing power of nature by combining our knowledge of nature and science to deliver quality health solutions to people and their pets everywhere, every day.
Blackmores Group operates in over 13 markets, with headquarters and a state-of-the-art manufacturing facility in Australia, and offices across South East Asia and China.
As a purpose-led, performance-driven organisation, Blackmores Group strives to create remarkable employee experiences through supporting a diverse and inclusive culture, creating leadership that inspires high performance, and providing everyone with opportunities to achieve their professional, personal and wellbeing goals supported by our flexible work practices and family friendly policies.
Purpose of role
The Senior Brand Manager SEAK (South East Asia & Korea) will support the overall strategic marketing vision of the Blackmores. This will include the efficient delivery and execution of key marketing initiatives, including Innovation development.
Responsibilities Included
- Support in the development and execution of the Blackmores SEAK Vision and Strategy.
- Support in the development and execution of SEAK Innovation & Communication plans that drive scale and excite consumers.
- A focus on segment design and architecture, path to purchase, price and gross margin improvement and building scale of sub brands (where applicable) across markets.
- Project Management of key Innovation programs
- Leadership of global cross-functional teams to deliver innovation programs and actively business partner the markets.
- Influence without authority across cultures and time-zones to deliver outcomes for the group
- Engagement of Group Marketing to drive regional priorities, insights and requirements into their brand and innovation plans.
- Be the Global business expert in SEAK markets and consumers
- Project Management of SEAK innovation and communication programs
Who are you
- Relevant Degree in Marketing or other equivalent qualifications
- Minimum 10 years of experience in brand /product management, preferably in health, pharmacy or FMCG
- Understanding of both Australian and International markets and their consumers.
- High influencing skills and ability to build rapport, credibility and partner with stakeholders to deliver projects.
- Strong strategic thinking and ability to connect trends to opportunities and to translate these into executable plans that can unlock growth across multiple markets
- Demonstrates good insights generations and analytical skills to develop robust marketing strategies
- Effective cross-functional team player to lead team discussion and planning for brand portfolio to ensure successful delivery of marketing-led initiatives.
- Strong business and commercial acumen; understanding Blackmores strategies, as well as customer and consumer marketing environment.
- Proficient in Microsoft Excel and Project Management. Knowledge in Power BI is an added advantage
Agencies note: this recruitment assignment is being managed directly by Blackmores Talent Acquisition team. We will reach out to our preferred agency partners if required. Your respect for this process is appreciated.
