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Anubavam

Senior Business Development Manager

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  • Posted 24 days ago
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Job Description

Job Title: Senior Manager Business Development (Higher Education | EdTech SaaS)

Location: Cyberjaya, Malaysia (Work From Office Hybrid)

Reporting To: CEO / Regional Director

Experience: 812 years

Industry: Higher Education SaaS / ERP / EdTech / Enterprise B2B

Role Overview:

We are looking for a Senior Manager Business Development to lead Malaysia's higher education market expansion for Creatrix Campus.

This role is ideal for a senior sales leader who deeply understands the Malaysia & Southeast Asia higher-education ecosystem, university procurement cycles, and complex, multi-stakeholder enterprise sales. You will own Malaysia ARR, drive institutional partnerships, and play a key role in shaping our SEA go-to-market strategy.

Key Responsibilities:

Revenue & Market Ownership

  • Own Malaysia ARR targets and consistently achieve quarterly and annual revenue goals
  • Build and manage a strong enterprise pipeline across:
  • Universities & colleges
  • Polytechnics & TVET institutions
  • Accreditation & regulatory bodies

Enterprise & Stakeholder Sales

  • Lead complex, multi-stakeholder buying cycles involving:
  • CIO / IT Heads
  • Registrars & Academic Leadership
  • Deans, Finance, Procurement, and Compliance teams
  • Position Creatrix Campus as a strategic digital transformation partner for institutions

GTM & Cross-Functional Collaboration

  • Partner closely with Solution Engineering for demos, proposals, and RFP responses
  • Work with Marketing, Product Solutions, and Delivery teams to ensure strong GTM alignment
  • Provide competitive insights and market intelligence to shape SEA market strategy

Brand & Market Presence

  • Represent the company at:
  • Higher-education conferences
  • Academic leadership forums
  • Industry summits and events
  • Run and support events, webinars, and digital workshops for institutional buyers

Funnel, Analytics & Growth Enablement

  • Track and report pipeline and funnel performance weekly
  • Drive conversion optimisation across campaigns and buyer journeys
  • Collaborate with content and growth teams to:
  • Build landing pages
  • Develop regional marketing assets
  • Support demand generation initiatives

Required Experience & Skills:

Must-Have

  • 812 years of experience in:
  • Higher Education SaaS / ERP / EdTech, OR
  • Complex B2B enterprise sales
  • Proven track record in pipeline creation and ARR ownership
  • Strong understanding of higher-education buyer behaviour and procurement processes
  • Experience working with CRM and Marketing Automation platforms
  • Strong analytical mindset with hands-on funnel optimisation experience
  • Excellent presentation, storytelling, and stakeholder management skills

Good to Have:

  • Experience selling to universities, colleges, TVETs, or education boards in Malaysia / SEA
  • Exposure to digital transformation initiatives in higher education
  • Experience collaborating across sales, marketing, product, and delivery teams

Why Join Us

  • Be part of a high-growth EdTech SaaS platform focused on transforming higher education
  • Own and shape Malaysia's market strategy with regional visibility
  • Work closely with leadership and influence SEA expansion
  • Join a mission-driven team building meaningful impact in education

Interested candidates with strong EdTech or Higher-Education SaaS experience in Malaysia are encouraged to apply.

Email ID [Confidential Information]

Mobile Number - 9841947497

More Info

About Company

Job ID: 140437569

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