Senior Content Writer

About Us

TESSR by Tessereum is a startup exclusively focused on the animation and creative industry. Our mission is to shift the creative industry's focus from conventional project management tools to embracing a people-centric approach to management. Undoubtedly, we are passionate about People - it's at the heart of who we are.

Our application is still evolving to become a product our users truly love, one that answers their challenges. That's why our Marketing department is here - to support TESSR's growth journey and share the spirit and values behind what we're building.

About the Role

We're looking for a passionate and creative writer to join our team. You'll become a part of our Marketing department (including Sales, Content, and Design) to create not only creative copy but also SEO-rich content.

Though our team is small, we're trying our best to bring a meaningful impact to creatives out there!

If you're passionate about leveraging your creativity to make a real difference in people's lives, this role is for you.

Responsibilities

1. Content creation:

Develop high-quality, engaging English content across various formats, including:

• Long form content: Blog posts and articles (long form content)
• Creative content:
• Social media updates (text, images, videos)
• Website copy and landing pages
• Email newsletters
• Infographics and other visual content
• Short-form video content (e.g., demo, new release)

2. Content management and planning:

1. Research and Brainstorming: Conduct research on industry trends, competitor activities, and target audience preferences to generate content ideas.
2. Content Calendar Management: Assist in maintaining and updating the content calendar, ensuring timely publication and alignment with marketing campaigns.
3. Social Media Management: Assist in scheduling and publishing content on social media platforms, engaging with followers, and monitoring social media trends.
4. Content Promotion: Assist in promoting content through various channels, including social media, email marketing, and community outreach.

3. Content tracking and analysis:

1. Content Analysis: Track and analyse content performance metrics (e.g., website traffic, engagement, reach) and provide insights for improvement.
2. SEO Optimisation: Learn and implement basic SEO best practices to optimise content for search engines, including keyword research and on-page optimisation.

4. Collaboration: Work closely with other team members, including sales and design, to ensure consistent brand messaging and campaign execution.

Requirements

1. Essential Requirements:

• Excellent English Communication Skills (Written & Verbal): Must be able to create clear, engaging content in English with strong grammar, punctuation, and storytelling ability.
• Creative Thinking & Ideation: Ability to generate fresh and innovative content ideas.
• Passion for Content: A writer at heart - Enthusiasm for creating and delivering meaningful content to audiences. Can adjust writing styles based on platforms and audiences.
• Organisational Skills & Attention to Detail: Ability to manage projects, meet deadlines, and ensure accuracy.
• Teamwork & Independent Work Skills: Ability to collaborate effectively and work independently.
• Willingness to Learn: Positive attitude and desire to learn new skills.
• Critical Thinking & Analytical Skills: Ability to analyse data, identify trends, and evaluate the effectiveness of content.

2. Preferred Requirements (Nice-to-Haves):

• SEO Knowledge: Understanding of SEO principles and best practices.
• CMS Experience: Familiarity with content management systems (e.g., WordPress).
• Analytics Experience: Familiarity with content analytics tools (e.g., GA4, GSC, Ahrefs/SEMRush/...).

Qualifications

1. Bachelor's degree in Marketing, Communications, English Language & Literature, or a related field is preferred.
2. 3+ years of experience in English writing.
3. A passionate writer who creates purposeful content with storytelling.
4. Ability to generate engaging content ideas through creative thinking.
5. A positive attitude and a willingness to learn.
6. Portfolio or samples of writing/content creation (e.g., blog posts, social media posts, creative projects) are highly encouraged.