Senior Customer Insight

Roles and Responsibilities

Client Relationship Management

● Serve as the main point of contact for assigned FMCG clients, ensuring excellent

service and long-term partnerships.

● Understand client objectives, brand strategies, and business cycles to proactively

provide relevant solutions and insights.

● Conduct regular business reviews and presentations with clients to showcase

performance, shopper trends, and growth opportunities.

Retail Partner Engagement

● Collaborate with the commercial team by sharing relevant shopper and sales insights

to support joint business planning, campaign optimization, and strategic decision

making.

● This includes preparing insight reports, sharing, and aligning findings with priorities

and overall strategies.

● Coordinate data access, campaign evaluation and category reviews to ensure insights

sharing in conjunction with data solutions.

Insight Delivery & Campaign Support

● Translate shopper, loyalty, and sales data into meaningful narrative for clients and

commercial team.

● Support and evaluate campaign performance, and work closely with stakeholders to

deliver insightful reports, and presentations.

Qualifications

● 3 - 5 Years work experience in client servicing, key account management, or shopper

insights (preferably with FMCG or retailer accounts).

● Bachelors or Master Degree in Business Administration, Communication Arts,

Computer Science, Computer Engineering or related field.

● Strong knowledge of the Malaysian retail and FMCG landscape.

● Strong project management skills and detail orientation.

● Excellent communication and presentation skills.

● Proficient in interpreting data and insights to drive business recommendations.

● Able to manage multiple stakeholders and complex timelines.

● Outstanding ability to think creatively, identify and resolve problems