Senior Digital Strategist (Mandarin Proficiency)

Ever saw an ad that changed your life Well, this might just be it.

We're on the lookout for a Senior Digital Strategist who's creative, inquisitive, and analytical to join our ever-growing team. From developing a 360° brand strategy and churning out creative copy to conceptualising creative videos and juggling campaign timelines, one thing's for sure, your days will never be boring here at Webqlo.

If you like to tackle challenges head on and create impactful and meaningful work, we'd love

to hear from you.

Responsibilities:

a) Leadership

• Mentoring and coaching team members to enhance their skills, knowledge, and performance.

b) Strategy and Analytics

• Utilising data and insights to develop integrated content and digital strategies.

• Devising and implementing methods and systems to effectively measure, manage, and optimise content performance.

c) Consultancy

• Providing strategic counsel in content planning, development, and overall strategies for different projects including social media management, integrated digital campaigns, and other key initiatives.

d) Content Development

• Collaborating with marketing and design teams to conceptualise and develop content.

• Overseeing content-related projects and deliverables to ensure quality, clarify, and consistency.

Requirements

• Must possess a Bachelor's degree in Marketing, Communications, Journalism, English, Public Relations, International Relations, or any other related field. A working experience of the equivalent is also acceptable.

• At least 3 year(s) of experience in related fields. Agency background preferred.

• Impeccable command of English. Proficiency in Mandarin and Bahasa Malaysia will be a huge plus.

• A digital-first mindset and extensive knowledge of digital marketing and advertising, content writing, and content strategy. Knowledge in data and performance marketing will be of added value.

• Strong leadership skills with demonstrated track record of managing a team in achieving its goals.

• Possesses exceptional communication and problem-solving skills.

• Ability to engage, persuade, and advice various key stakeholders on content related subjects.

• Excellent project management skills with ability to juggle and prioritise multiple projects while ensuring timelines stay on track.

• Ability to thrive in a face-paced and continuously evolving environment.

• Proactive, resourceful, innovative, analytical, and detail-oriented.