Responsibilities
- Drive day-to-day execution of e-commerce strategies on Shopee and Lazada, including campaign setup, budget pacing, and ongoing performance optimization for paid media. Ensure campaign alignment with business goals, key promotions, and product priorities.
- Maintain and update daily, weekly, and monthly trackers and dashboards to monitor KPIs across campaigns.
- Conduct post-campaign analysis to extract insights on consumer behaviour, seasonal trends, SKU performance, and campaign effectiveness. Deliver actionable recommendations to improve future performance.
- Develop monthly media plans in alignment with client briefs, business goals, and marketplace priorities. Integrate learnings from past campaigns into strategic media planning.
- Manage and optimize budget pacing, especially during key sales events (e.g., Double Digit Days, Mega Sales Days, and other promotional periods).
- Coordinate with marketplace representatives to secure participation in key promotional activities and maximize exposure.
- Ensure flawless execution and timely delivery of all campaigns
- Collaborate closely with client stakeholders, marketplace Key Account Managers (KAMs), and internal finance and planning teams to ensure smooth operational execution.
- Respond to client and internal ad-hoc data requests with speed and accuracy.
- Ensure timely submission of all deliverables with attention to detail and consistency.
- Stay abreast of platform updates, marketplace trends, and competitor strategies.
- Propose and implement new tools, T&L strategies, and experimental campaigns to drive innovation and business growth.
Qualifications
- Degree in marketing management, business, IT or equivalent.
- 1-2 years of proven experience working in an eCommerce role, an added plus if have experienced in regional market.
- Knowledgeable about consumer preference (related to e-Commerce), procedures & techniques in e-commerce.
- Solid configuring, problem solving, market research, data analytical, consulting, and organizational skills.
- Attention to detail and strong desire to succeed.
- Good English verbal and written communication skills.
Additional Information
Our employee benefits package comprises the following:
- Generous leave entitlements, including birthday leave, rest day and family care leave.
- Office closure for World Mental Health Day 10th October.
- Additional Company closure for all 4 major festive Celebrations
- Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care.
- Life and personal accident insurance and group hospitalization and surgery.
- A hybrid working schedule and with Friday disconnects.
- Rest Relax & Recharge - office closure last week of December every year.
- Phone Allowance
