Senior Field Marketing Specialist (SEA)

About Darwinbox

Darwinbox is Asia's fastest-growing HR technology platform, building the future of work through an employee-first philosophy, customer-centric innovation, and a modern, AI-powered HCM platform. Trusted by over 900 global enterprises to manage 2.5 million+ employees across 116+ countries, Darwinbox has expanded its footprint beyond Asia and now serves customers across EMEA and the United States, helping organizations worldwide streamline and transform their HR operations.

The firm has acquired notable customers ranging from large conglomerates to unicorn start-ups: Nivea, Starbucks, DLF, Crisil, CRED, Vedanta, Mahindra, Glenmark, Gokongwei Group, Mitra Adiperkasa, EFS Facilities Management, VNG Corporation, and many more.

Our vision of building a world-class product company from Asia is backed by marquee global investors like Microsoft, Salesforce, Sequoia Capital, and Lightspeed Venture Partners.

About the role

As a Senior Field Marketing Specialist, you will drive regional demand generation and brand awareness across Southeast Asia (MY, SG, ID) by planning and executing impactful marketing programs, including events, webinars, roundtables, and strategic campaigns. You will collaborate with cross-functional teams and external partners to generate high-quality business opportunities, strengthen Darwinbox's market presence, and leverage data-driven insights to optimize marketing performance and support business growth.

Responsibilities:

• Create experiences for key business leadership: Identifying, planning and conceptualizing the content plan, positioning, brand awareness and demand generation initiatives for and through key events (tradeshows, masterclasses, webinars & roundtables) to convert into tangible business for the organization, the format however is not limited to the ones mentioned.
• End to end execution of key events and lead follow-up with internal stakeholders across geographies in SEA (Malaysia, Singapore, and Indonesia)
• Working with internal and external stakeholders to analyze, track, and present the key metrices designated to be achieved as part of the role.
• Develop key partnerships with associations & vendors across geographies to position Darwinbox as a category leader in the HCM space.
• Keeping a data driven approach to decision-making while taking decisions on the pointers above while keeping in mind the organizational goals and overall marketing budget.
• Support other marketing functions to achieve common team goals.

Requirements:

• 4+ years of B2B marketing and field marketing experience.
• Outcome and data driven mindset with an eye for detailing.
• Multitasker with excellent communication & stakeholder management skills who seek happiness in brainstorming and conceptualization over sheer execution.
• Experience working in a strategic role in a fast-paced, hyper-growth organization with international complexity.
• Demonstrated ability to develop and nurture relationships.