Job Description:
We are looking for a proactive and results-driven Senior Influencer & Affiliate Marketing Specialist to strengthen and scale our influencer and affiliate efforts. This role focuses on driving performance, optimizing campaigns, and contributing to strategy execution while working closely with the Manager.
Responsibilities:
A. Influencer & Affiliate Management
- Manage end-to-end execution of influencer and affiliate campaigns, from sourcing to activation and performance tracking.
- Build and maintain strong relationships with influencers and affiliates to ensure consistent collaboration.
- Support the expansion of the affiliate network by identifying and onboarding high-potential partners.
- Assist in negotiating contracts and ensuring alignment with campaign objectives.
B. Campaign Execution & Optimization
- Execute influencer and affiliate campaigns aligned with overall marketing strategy.
- Monitor campaign performance and proactively optimize based on data insights.
- Test different approaches (content formats, creators, offers) to improve engagement and conversion.
C. Performance Tracking & Reporting
- Track and analyze key metrics such as conversion rates, ROI, and campaign performance.
- Prepare regular reports with actionable insights and recommendations.
- Identify performance gaps and propose improvements to enhance effectiveness.
D. Community & Engagement
- Support community-building initiatives across social and digital platforms.
- Engage with audiences and influencers to strengthen brand relationships and loyalty.
- Ensure timely responses and consistent communication across community channels.
E. Content Coordination
- Collaborate with influencers and internal teams to ensure content aligns with brand messaging.
- Provide input on content direction based on performance data and trends.
- Ensure timely delivery and quality of campaign content.
F. Collaboration
- Work closely with the Manager to execute influencer and affiliate strategies.
- Coordinate with marketing, product, and customer service teams to align messaging and campaigns.
- Share insights from campaigns and community feedback to support broader marketing efforts.
Qualifications:
- 3–5 years of experience in influencer marketing or affiliate marketing.
- Minimum 2 years of experience in the beauty industry.
- Experience in e-commerce or performance marketing is required.
- Fluent in English (mandatory).
- Strong understanding of influencer platforms (TikTok, Instagram, etc.) and affiliate models.
- Data-driven mindset with the ability to translate insights into actions.
- Strong communication and coordination skills.
- Able to manage multiple campaigns and stakeholders independently.
- What You Will Gain by Working at SkinSeoul:
- Be at the forefront of a company pioneering and disrupting the e-commerce and skincare industry with advanced AI technology
- Be part of the growth story and boost your career by joining an ambitious and fast growing company
- Thrive in a dynamic environment and challenge yourself to solve unique business problems
- Work in an international work environment with a flat organization
About SkinSeoul:
At SkinSeoul we stand at the unique intersection of AI, e-commerce, and skincare. We are disrupting the B2C ecommerce market in skincare and our vision is to be become the #1 skincare company globally. Starting with K-Beauty, we have unleashed the potential of advanced AI technology to launch the world's largest Korean skincare store. We pride ourselves on offering not only the largest but most personalized skincare selection, at affordable price points and with a superior customer experience.
SkinSeoul is an equal opportunity employer committed to fostering an inclusive, innovative, and learning environment with the best employees. We provide equal employment opportunities without regard to gender, identity, race, religion, nationality, age, marital status, disability, or any other protected status, as required by applicable law. If there is anything we can do to help ensure you have a comfortable and positive interview experience, please let us know.
