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PERSOL Malaysia

Senior Integrated Marketing Executive

3-5 Years
MYR 5,500 - 6,300 per month
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  • Posted 12 hours ago
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Job Description

Working Days / Hours: Monday to Friday, 09.00am - 06.00pm(might have OT, have replacement leave upon approval)

Working Location: Tun Razak Exchange, FT Kuala Lumpur

Benefits:

  1. Performance Bonus entitlement (depends on performance)
  2. Annual Leave: 12 days (<5 years) 16 days (>5 years)
  3. Medical Leave: 14 days (<2 years) 18 days (2-5 years) 22 days (>5 years)
  4. Hospitalization Leave: 60 days
  5. Maternity / Paternity Leave
  6. Outpatient (Normal GP)
  7. Outpatient (Specialist)
  8. Hospitalization & Surgical
  9. Group Term Life / PA Insurance

Job Responsibilities

Support Alipay+ merchants and wallet co-branding marketing

Support collaborative A+ business expansion in the Asian region, and help increase the brand influence of A+ by leveraging market resource exchanges and merchant and wallet investments.

  1. Coordinate and support the implementation of integrated marketing activities, mainly focusing on online social media channels. Manage processes such as KOL placement strategies, KOL&KOS selection, content quality control, and publishing on social media channels. Occasionally include on-site support for offline exhibitions and promotional activities, handling logistics, supplier coordination, promotional materials, and communication before and after events.
  2. Advertising support, including assisting in compiling and executing advertising plans, and optimizing various channel advertising activities. This includes online social media information feeds advertising and OOH ads printing proofing and distribution.
  3. Project management, including managing project timelines, budgets, and resources to ensure seamless execution of activities and advertising within set deadlines.
  4. Promotional material development, including close collaboration across teams to create event-specific promotional materials, banners, marketing materials, presentations, etc.

Requirements

  1. Bachelor's degree or higher, preferably in Marketing, Business Management, or a related field.
  2. Minimum of 3-5 years of work experience in marketing or integrated marketing, excellent command of Chinese and English for daily business proposal and copywriting tasks.
  3. Active social media user with a basic understanding of the characteristics and trends of mainstream Chinese social media platforms. Experience in operating at least 2-3 multi-channel social media projects, with excellent case studies preferred.
  4. Possess basic aesthetic and creative abilities to produce copy ideas, guide suppliers in the production of various visual and material elements, and ensure quality control for project execution and implementation.
  5. Have project management skills and experience with insights into project timing, supplier management communication, and talent management.

Job ID: 147907043