We are looking for a dynamic and experienced Senior Marketing Executive to drive brand awareness, customer engagement, and sales growth across our retail and digital channels. The ideal candidate is creative, data-driven, and passionate about delivering impactful marketing campaigns that strengthen Kamdar's position as a trusted home improvement and lifestyle retailer.
Key Responsibilities
- Plan, execute, and monitor integrated marketing campaigns across online and offline channels.
- Develop marketing strategies to increase brand visibility, customer acquisition, and store traffic.
- Manage Kamdar's social media platforms, website content, email marketing, and digital advertising campaigns.
- Coordinate seasonal promotions, product launches, festive campaigns, and in-store marketing activities.
- Work closely with the merchandising, operations, and sales teams to support business objectives and promotional initiatives.
- Monitor campaign performance using analytics and prepare reports with recommendations for continuous improvement.
- Conduct market research, analyze customer insights, and track competitor activities to identify growth opportunities.
- Ensure all marketing communications are aligned with Kamdar's brand identity and guidelines.
- Manage marketing budgets and maintain cost-effective campaign execution.
Requirements
- Minimum 3–5 years of experience in marketing, preferably in retail, FMCG, e-commerce, or consumer products.
- Strong knowledge of digital marketing, social media management, content creation, and paid advertising.
- Excellent written and verbal communication skills in English and Bahasa Malaysia.
- Strong organizational, project management, and multitasking skills.
- Creative mindset with strong analytical and problem-solving abilities.
- Ability to work independently while collaborating effectively with cross-functional teams.
Benefits
- Competitive salary
- EPF & SOCSO
- Annual leave and public holidays
- Staff purchase discounts
- Career development opportunities
- Supportive team environment
