Senior / Marketing Manager

We are seeking a highly skilled Senior / Marketing Manager with hands-on experience in business analysis and application Support . The ideal candidate will have a strong background in application support and a solid understanding of business processes within a fast-paced, technology-driven environment. . If you are keen to apply for the role, please share your updated resume to [Confidential Information]

What You'll Do

Lead International Growth Marketing

• Own strategy and execution across Asia Pacific and Europe, tailoring global vision for local markets.
• Identify new growth opportunities, from emerging markets to untapped customer segments.
• Work side by side with Sales & BD to open doors, build awareness, and accelerate commercial traction.

Drive B2C Momentum

• Launch digital campaigns and boost our DTC presence via Shopify and Amazon.
• Build customer journeys that convert from awareness through purchase and retention.
• Create demand through influencers, grassroots activations, and regional community programs.

Accelerate B2B Partnerships & Business Development

• Partner with Sales & BD to design and execute lead generation campaigns that fuel the pipeline.
• Build marketing programs with distributors, academies, and professional teams to expand reach.
• Support account-based marketing, co-branded partner initiatives, and trade show/event activations.

Corporate Communications

• Shape consistent messaging for media, partners, and external stakeholders.
• Draft press releases, announcements, and executive talking points when needed.
• Build relationships with media, industry bodies, and key opinion leaders to strengthen visibility.
• Ensure alignment between marketing campaigns and broader corporate communications strategy.

Launch Products Like a Pro

• Drive end-to-end product launches across regions, blending creativity with data-driven precision.
• Build regional launch plans that resonate locally while staying true to Rapsodo's global brand.
• Partner with Product and Sales to turn launches into measurable leads, opportunities, and sales wins.

Test, Track, Repeat

• Dig into marketing and sales funnel data, spot what works, and double down.
• Translate insights into actionable playbooks for demand generation and brand building.
• Ensure continuous improvement in both B2B and B2C marketing performance.

Grow With Us

• As markets expand, transition from a one-person growth engine into a mentor and team builder.
• Create the processes, playbooks, and structure that future team members will scale.
• Act as a cultural ambassador showing how marketing, sales, and communications can drive business together.

What We're Looking For

7+ years of experience in B2B and B2C marketing, with proven success in Asia Pacific and/or Europe.

Strong experience in lead generation, demand creation, and marketing-sales alignment.

Familiarity with corporate communications concepts, including external messaging, media handling, and executive support.

A solid mix of digital marketing, brand building, and partner marketing.

Comfort with e-commerce (Shopify, Amazon), digital ads, and performance-driven campaigns.

Hands-on experience launching products and converting campaigns into sales pipeline.

High-energy, adaptable, and hungry to make an impact in a fast-paced, entrepreneurial environment.

A self-starter who enjoys being both the thinker and the doer.

Excellent communicator who can work across cultures and functions.