Hilti is building a global in-house B2B Paid Media team, and the Paid Search Manager plays a key role in delivering full-funnel, high-performance PPC campaigns. The role independently manages and optimizes Google Performance Max, Display, Video, and Search using automation, data signals, and creative optimization to drive growth and ROI, while ensuring consistent execution and best practices across markets.
What You'll Do
Paid Search Expertise & execution
- Own the strategy, planning, build, and maintenance of all Paid Media channels such as Performance Max, Display, Video and all the other relevant platforms used worldwide
- Develop and implement audience, targeting, creative testing, and bidding optimizations
- Continuously test, analyze, and optimize campaign tactics to maximize ROI
Governance, Analytics & Reporting
- Daily monitoring of campaign performance and provide actionable insights to internal stakeholders
- Build and maintain campaign governance including tracking, naming conventions, budget pacing, documentation and reporting aligned with global standards
- Collaboration & Innovation
- Partner with global Paid Media team to implement best practices, create playbooks, and learnings from global campaigns
- Act as an expert guideand stay ahead of platform updates for continuous improvements and share it internally
What You'll Bring
- 58+ years of proven experience driving Paid Search performance globally with deep knowledge of regional market dynamics (B2B industry is preferable)
- Deep expertise in Google Ads, Performance Max, Display, and Video campaigns or other major search platforms
- Strong project-management track record (multimarket rollouts)
- Strong analytical skills, generating campaign insights & recommendations
- Excellent communication, collaboration, and stakeholder management skills
- Ability to work in a cross-functional and global team environment.
- Fluency in English (required for our international environment).
What's In It for You
Benefits
We really value our people, and we've worked hard to develop a reward package that reflects this, creating your future to be just how you would want it. Some of our benefits include:
- A caring and performance-oriented culture.
- A recognized Great Place to Work 2025, which celebrates our commitment to a culture that values care, performance, and innovation for our greatest strength, our people.
- Competitive rewards and comprehensive career development opportunities that ensure your success is our priority.
Why Hilti
Hilti is a global leader in construction innovation, with more than 34,000 team members across 120 countries. Guided by our purpose, Making Construction Better, we're driven to keep learning, growing, and finding new ways to make a lasting impact. Here, you'll be empowered to use your strengths, work with a global and inclusive team, and take on meaningful challenges. At Hilti, you'll have the chance to make your ideas, achievements, and growth real through purpose, passion, and teamwork.
Commitment to Inclusion
At Hilti, inclusion is a key focus in how we work, lead, and grow together. We are committed to embracing diversity of thought and creating an environment that is inclusive of everyone, everywhere. We continuously strive to ensure every voice is valued and every team member feels empowered to contribute. By building on this foundation, we strengthen our teams, our innovation, and our impact, making construction better together.
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Learn more about us: https://careers.hilti.group/en
Learn more about our recruitment process: https://careers.hilti.group/en/candidate-interview-preparation/