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Beiersdorf

Senior Planning Manager

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Job Description

Your Tasks

Role Purpose

  • Lead and partner with the business to deliver a robust, unbiased demand forecast, ensuring a single aligned plan drives decision-making and future direction.
  • Own and lead the end-to-end Demand & Supply Planning process to ensure optimal product availability while balancing service level, cost, and working capital.

Key Accountabilities

Supply Chain Strategy

  • Partner with the Supply Chain Director to develop Demand & Supply Planning strategies aligned with country and ASEAN Supply Chain priorities.

Forecast Management

  • Lead cross-functional collaboration (SCM, Marketing, Sales) to develop data-driven operational forecasts and annual business plans.
  • Facilitate S&OP processes (Forecast Calibration, Consensus Meetings) to align stakeholders and drive coordinated actions.
  • Challenge promotion and NPD forecasts, including cannibalization impact on base products.
  • Improve forecast accuracy through root cause analysis and corrective action plans.
  • Drive plans for clearance of excess or aging inventory (e.g., promo, PIPO, slow movers).
  • Ensure monthly demand plan roll-over to support accurate replenishment planning.

Inventory Management

  • Define and monitor optimal inventory targets aligned with business direction.
  • Lead supply planning activities including replenishment, inventory control, VAS planning, and exception handling.
  • Collaborate with Production Centre to synchronize demand and supply plans.
  • Ensure alignment between replenishment plans and shipment sales phasing.
  • Identify and reduce out-of-stock risks and undelivered orders to improve service levels.

Reporting & Performance Management

  • Monitor and report key KPIs (Forecast Accuracy, BIAS, Customer Service Level).
  • Provide regular analysis of actual vs forecast performance and highlight key risks/issues.
  • Ensure inventory integrity and transparency across planning processes.
  • Support S&OP reviews with relevant insights and recommendations.

Customer Collaboration

  • Lead collaborative planning initiatives with key customers to align demand and supply plans.

Projects & Best Practice Sharing

  • Lead or support supply chain projects and cross-functional initiatives.
  • Drive adoption and sharing of best practices across MU ASEAN.

Leadership & People Management

  • Lead, coach, and develop team members to achieve high performance.
  • Drive talent development, succession planning, and performance management in partnership with HR.
  • Contribute to personnel decisions and foster a high-performance culture within the team.

Your Profile

Key Requirements

  • Strong background in demand planning and supply planning of FMCG industry.
  • A Bachelor's Degree or the equivalent plus a minimum of 8 years of related forecasting/supply planning experience and at least 3 years experience working in management level.
  • S&OP experience
  • Strong analytical skill and leadership skill
  • Good for the oral and written in communication skills
  • Good command of the English language
  • PC Proficiency in Excel, Power BI, SAP
  • Outstanding relationship building skills with internal & external business partners
  • Collaborate with key stakeholders internal and external to identify opportunities for integration of planning process

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment, and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Additional Information

Location : Level 12, Tower, 1, PJ33, 3, Jalan Professor Khoo Kay Kim, Seksyen 13, 46200 Petaling Jaya, Selangor

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About Company

Job ID: 146117669

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