Senior Sales Manager

The ideal candidate is a motivated, well-organized individual who has a deep understanding of prospecting and developing strong relationships with customers. 

Responsibilities

1. Strategic Planning: Develop and implement annual sales plans and strategies to achieve company goals, expand market share, and identify opportunities for entry into new markets or customer segments.
2. Team Leadership: Lead, motivate, and mentor sales staff to achieve KPI targets, fostering a high-performance culture through regular coaching, performance appraisals, and identification of individual training and development needs.
3. Recruitment & Onboarding: Support the recruitment, selection, and onboarding of sales team members, ensuring the department is adequately resourced with competent and capable personnel.
4. Revenue Generation: Manage and grow revenue from new and existing key accounts, setting clear individual sales targets and quotas aligned with overall departmental objectives.
5. Tender & Bid Management: Oversee the end-to-end management of all tenders and bids within the department, ensuring submissions are competitive, compliant, and aligned with the company's commercial objectives.
6. Profit & Loss Accountability: Monitor and manage the financial performance of projects, ensuring profitability targets are met through effective cost control, pricing strategies, and resource allocation.
7. Pipeline & CRM Management: Maintain a healthy and accurate sales pipeline, ensuring all team members adhere to CRM best practices and that data integrity is upheld for effective forecasting and decision-making.
8. Performance Analysis: Monitor sales data, analyze trends, and adjust strategies to improve performance at both the individual and team level, providing regular performance reviews against set targets.
9. Market Analysis: Conduct regular market research and competitive analysis to identify emerging trends, customer needs, and new business opportunities, translating insights into actionable sales strategies.
10. Product & Industry Knowledge: Maintain a thorough understanding of the company's product portfolio and industry landscape to effectively position solutions, support the sales team, and engage credibly with clients and stakeholders.
11. Relationship Management: Build and maintain strong relationships with high-level customers and key stakeholders, serving as the primary escalation point for critical account issues and ensuring high levels of customer satisfaction.
12. Business Development: Identify and pursue new business opportunities through proactive prospecting, participation in industry events, exhibitions, and networking functions to raise the company's profile and expand its customer base.
13. Contract Negotiation & Management: Lead negotiations with clients on commercial terms, contracts, and pricing, ensuring agreements are commercially sound and in the best interest of the company.
14. Cross-functional Collaboration: Coordinate with internal departments including operations, finance, engineering, and marketing to ensure seamless project delivery, aligned customer communication, and a consistent commercial approach.
15. Reporting: Provide accurate sales forecasts, pipeline updates, and regular performance reports to executive leadership, offering strategic recommendations based on market and sales data.

Required skills:

1. Leadership: Strong ability to lead, guide, and develop high-performing sales teams with demonstrated experience in coaching, mentoring, and performance management across different seniority levels.
2. Communication & Negotiation: Excellent interpersonal, presentation, and negotiation skills with the ability to engage and influence stakeholders at all levels, including C-suite and key decision-makers, both verbally and in writing.
3. Analytical & Commercial Acumen: Strong ability to analyze market trends, competitor activity, sales performance, and financial data including profit and loss statements to support sound commercial decision-making and pricing strategies.
4. Strategic Thinking & Business Development: Ability to develop and execute go-to-market strategies, identify new business opportunities, and align sales direction with broader organizational goals beyond day-to-day sales activities.
5. Product & Industry Knowledge: Sound understanding of the industry landscape, key players, and relevant product or solution offerings. Experience in energy, electrical, industrial automation, or related sectors is a distinct advantage.

Qualifications

• A Bachelor's degree in Business, Marketing, Engineering, or a related field is requiredwi th a minimum of 5+ year's experience in related field