SEO Manager

Roles and Responsibilities:

- Drive WorldFirst's organic growth KPIs working closely with development, content, and marketing teams to fully capitalize on growth possibilities.

- Proven hands-on SEO experience with a solid methodology in core areas, including site audit, competitor benchmarking campaign, facilitate technical implementation with engineers, organic content expansion roadmap, link acquisition techniques, etc.

- Optimize websites for efficient crawling and indexing, while improving Core Web Vitals to elevate organic search performance.

- Evaluate content performance to pinpoint underperforming areas and double down on content production that speaks to the right ICP.

- Strengthen the global backlink profile to significantly boost the website's overall domain authority.

- Help position our brand as a market leader in the financial services and technology industry through actionable, forward-thinking SEO strategies.

- Develop and execute scalable international SEO frameworks for multilingual and multi-regional websites, including hreflang tagging, regional keyword strategies, localization workflows, and geo-targeting tactics.

- Collaborate across content, web, product, and regional marketing teams to ensure our global assets are search-optimized, culturally resonant, and aligned with local search intent and behavior.

- Reinforce our approach to conversion rate optimization, ensuring ongoing monitoring and optimization of monetization opportunities.

- Adept at using tools/platforms to track, monitor, and report on SEO outcomes, with a data-driven mindset to identify gaps and growth opportunities worth investing in.

- Able to bridge communication between internal teams and external stakeholders to foster alignment and coordination on SEO initiatives.

- Advice cross-functional teams and stakeholders on SEO best practices and emerging trends.

**This role is an individual contributor role**

Job Requirements:

-Bachelor's degree.

- 5+ years of experience in SEO, from B2B background, within SaaS, FinTech, or technology industries is welcomed.

- Proven track record of success driving meaningful organic growth, alongside expertise in international SEO and B2B marketing.

- Proactive mindset coupled with a strong drive to take hands-on approaches.

- Strong analytical skills to transform data into actionable insights that inform SEO strategies and drive impactful results.

- Deep understanding of content marketing and EEAT principles, particularly within YMYL sectors.

- Strong communication and critical thinking skills, while being able to adapt to a fast-paced, dynamic working environment.

- Familiarity with HTML and CSS is considered a plus.