About the Role
Are you a creative storyteller passionate about health and wellness VealthMe is looking for a Social Media Senior Executive to lead our digital narrative and engage our growing community. In this role, you will shape our brand voice across social platforms, create compelling content that educates and inspires, and drive meaningful conversations around corporate wellness and healthy living.
If you have a knack for visual storytelling, a strategic mindset, and the ability to connect with both B2B and B2C audiencesespecially in Mandarin-speaking marketswe want to hear from you.
Key Responsibilities
- Develop and execute a holistic social media strategy aligned with VealthMe's brand and business objectives.
- Create, curate, and schedule engaging content (graphics, videos, reels, stories, carousels) for platforms such as Instagram, Facebook, LinkedIn, XiaoHongShu (), and TikTok.
- Write compelling copy in English and Mandarin for posts, captions, newsletters, and short-form video scripts.
- Manage community interactionsrespond to comments, messages, and mentions in a timely and brand-consistent manner.
- Collaborate with the wellness consulting and marketing teams to promote programs, events, and corporate offerings.
- Track, analyze, and report on social media performance using insights to optimize content and strategy.
- Stay updated on social media trends, algorithm changes, and best practicesespecially within the health and wellness space.
Who We're Looking For
- Proven experience as a Social Media Executive, Content Creator, or similar role (portfolio or examples required).
- Excellent writing and communication skills in English; fluency in Mandarin (spoken, written, and reading) is a strong advantage.
- Proficiency with design and video editing tools (e.g., Canva, CapCut, Adobe Creative Suite).
- Knowledge of social media analytics and scheduling platforms (e.g., Meta Business Suite, Buffer).
- A creative, proactive, and detail-oriented mindset with the ability to work independently.
- Interest in health, wellness, or corporate well-being topics is a plus.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field preferred.
Why Join VealthMe
- Be the voice of a mission-driven brand that's making a real impact in corporate wellness.
- Opportunities for professional growth and skill development in a supportive environment.
- Collaborative, dynamic team culture with modern tools and flexible work arrangements.
- Competitive salary and benefits package.
