Social Media Plus Digital Marketing Executive

1-3 Years

This job is no longer accepting applications

Job Description

Job Responsibility

Key Responsibilities Social Media (Primary Scope)

Develop, plan, and manage monthly content calendars for clients across platforms (Facebook, Instagram, TikTok, LinkedIn, XiaoHongShu, etc.).
Write engaging captions and propose creative concepts aligned with brand identity and campaign goals.
Oversee the creation of static posts, videos, Reels, TikTok content, and other social formats.
Manage community engagement respond to comments, messages, and inquiries promptly to build relationships and brand trust.
Conduct research on industry trends, competitor activities, and platform updates to keep content relevant and innovative.
Monitor and analyze social media metrics to evaluate performance and identify improvement opportunities.
Coordinate with clients to align social media activities with seasonal, quarterly, and campaign objectives.
Audit and optimize social media accounts to improve audience reach, engagement, and conversions.

Digital Marketing (Secondary Scope)

Support performance marketing campaigns including Meta Ads, TikTok Ads, Google Display/Video, and other paid channels.
Assist in campaign planning, from audience targeting and ad creative briefing to optimization and reporting.

Job Requirements

Bachelor's Degree, preferably in Advertising, Marketing, Media, Communications, or any related field.
Fresh graduates are welcome to apply.
Able to converse in English, Bahasa Malaysia and Mandarin.
Required minimum 1-2 years of experience in relevant fields.
Experience in writing engaging ad copy.
Strong communication skills to collaborate with a cross-functional team.
Able to consistently meet deadlines, multi-tasking and problem-solving with strong attention to detail.
Highly organized with excellent time and project management skills
Strategic thinker and self-starter, specifically in identifying innovative partnerships
Ability to effectively communicate results and insights to team and management
Creative design skill
Able to work independently with minimal supervision

Job Benefits