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U Mobile

Specialist, Enterprise Trade Marketing

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  • Posted 4 days ago
  • Be among the first 10 applicants
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Job Description

Life at U Mobile

We are Passionate, Innovative, Trustworthy, Team-Oriented & Fun-Loving.

At U Mobile, we are always on the lookout for great talents and passionate individuals to join our growing team.

Let's start your journey with an award-winning organization!

#UnbeatableCareerAwaits

Top Reasons To Join Us!

  • Awarded For
  • Most Preferred Employers in Telecommunication Industry (2022, 2023 & 2024)
  • Bronze Winner in Cross-Generational Workforce Engagement (2024)
  • Gold Winner for Excellence in Workplace Culture (2021)
  • Comprehensive medical, dental, optical and insurance benefits
  • Flexi working hours arrangements
  • Staff Line & Device Subsidy
  • Smart Casual Attire
  • Child Parental Care Leave
  • Convenient location with access to public transport (Imbi Monorail/Bukit Bintang MRT)
  • Special employee discounts for selected F&B Brands

Role

The Day-To-Day Activities

  • Trade Marketing Execution & Planning
  • Support the execution of Enterprise Trade Marketing strategies across mobile, FWA, fixed fibre, and solution services
  • Translate approved trade strategies into actionable GTM plans, channel programs, sales boosters, and promotional toolkits
  • Assist in annual and quarterly trade planning, including promotional calendars, channel priorities, and execution timelines.
  • Channel Support & Performance Enablement
  • Work closely with Sales teams (SME, Mid-Market, Corporate) to implement trade initiatives that improve conversion and pipeline

quality.

  • Support channel segmentation, coverage initiatives, and activation programs to improve productivity and market reach.
  • Act as a key liaison between Trade Marketing and frontline sales/partners to ensure effective execution.
  • Trade Promotions & Campaign Management
  • Execute trade promotions, incentives, contests, and partner reward programs according to approved plans.
  • Coordinate campaign rollout, mechanics briefing, and communication to ensure clarity and adoption by partners.
  • Track promotion performance and consolidate results to assess effectiveness and ROI.
  • POSM & Merchandising Execution
  • Coordinate development, deployment, and replenishment of POSM materials (e.g. flyers, standees, fixtures, in-store displays).
  • Support retail and partner outlet audits to ensure brand compliance, visibility standards, and customer experience consistency.
  • Work with vendors and merchandisers to ensure timely and quality execution.
  • Cross-Functional Coordination
  • Collaborate with Branding, Product, Sales, Finance, and Operations teams to ensure aligned execution of GTM initiatives.
  • Provide on-the-ground trade and channel feedback to support product launches, pricing actions, and campaign improvements.
  • Data, Reporting & Insights
  • Track trade program performance, campaign uptake, and channel KPIs.
  • Prepare regular reports and dashboards covering execution status, ROI indicators, and partner engagement levels.
  • Gather competitor and market intelligence to support continuous improvement of trade initiatives.
  • Budget & Vendor Coordination
  • Support budget tracking and cost control for assigned trade programs and POSM initiatives.
  • Coordinate with external vendors, agencies, and printers to ensure deliverables meet quality, cost, and timeline expectations.

About You

  • Education & Experience
  • Bachelor's degree in marketing, Business, Communications, or related field.
  • 13 years experience in Trade Marketing, Marketing Operations, Sales Support, or related roles.
  • Graduates with relevant internships or strong interest in Trade / Channel Marketing
  • Exposure to telecommunications, FMCG, or B2B environments is an advantage.

Skills & Competencies

  • Strong coordination and organisational skills with attention to detail.
  • Willingness to learn and hands-on attitude towards execution tasks.
  • Basic analytical skills and comfort working with spreadsheets and reports.
  • Good communication skills in English and Bahasa Malaysia; Mandarin is a plus.
  • Ability to work collaboratively with multiple stakeholders and vendors.
  • Proactive, disciplined, and able to manage multiple tasks under guidance.

What's Next Once you have applied online, our team will review your application and due to a high volume of applications, only shortlisted candidates will be notified.

More Info

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About Company

Job ID: 136666851

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