To developed overall Trade Marketing plan for the country in consultation with the Channel Manager.
Manage Point of Sales Material (POSM) including budget allocation, distributions and assortment by finding the most efficient solutions
Planning & implementation of in store activities, road shows and promotions
To ensure that compliance to brand guidelines are adhered to in consultation with Regional Marketing
Collaborate with Area Manager & Specialist to enhance outlet visibility, aesthetics and merchandising to improve in-store experience and communications
Collaborate with Area Manager & Specialist to collect market information and merchandising photos, in order to prepare reports to immediate superior
Collect information and report results of activities in order to provide recommendations and forecasts
To prepare a comprehensive budget plan based on marketing calendar
To ensure that compliance to brand guidelines are adhered to in consultation with Regional Marketing
Support local team in the execution of the activities and in achieving their sales and budget objectives
Ensures that the local feedback is taken into account by regularly visiting sales teams, customers and stores
Liaise with advertising agencies on the marketing plan, product launches and promotional activities
Develop advertising campaigns, including TV ads, commercials, ads for radio, pay-per-click, banner, and other Internet ads.
Work with Area manager and Chanel Sales Manager to generate ideas for the campaign.
Prepare cost estimates for campaigns.
Job Requirements
Candidates must possess Bachelor's Degree or Diploma Holder in Marketing, Business or Communications
Minimum 4 years of trade marketing experience, preferably in Telecommunication Industries
Excellent writing and communication skills in both English, BM and Mandarin
Experience in marketing literature development, projects and events execution with attention to details and deadlines
Creative, dynamic, pro-active and outcome driven
Good understanding of brand management
Good organization skills
Computer literate- familiar in MS Word, MS Excel and MS Power Point
Remuneration is based on experiences and qualifications
