Trade Marketing Executive

• Develop and execute trade marketing strategies to drive brand visibility and sales growth.
• Plan and implement promotional campaigns aligned with business objectives.
• Analyze market trends, sales data, and competitor activities to identify opportunities.
• Collaborate with sales teams to optimize trade execution and in-store visibility.
• Manage trade marketing budgets and evaluate campaign effectiveness.
• Build strong relationships with key stakeholders, including retailers and distributors.
• Support new product launches with strategic trade marketing initiatives.
• Ensure marketing materials and promotions are effectively deployed at key trade channels.

Requirements

• Bachelor's Degree in Business, Marketing, Science, or a related field.
• Minimum 3 years of experience in Trade Marketing, preferably in the FMCG industry.
• Strong business acumen with excellent analytical and problem-solving skills.
• Proficient in MS Office (Excel & PowerPoint) for data analysis and presentations.
• Ability to propose innovative strategies with logical and data-driven insights.
• Strong interpersonal skills, a positive attitude, and results-driven mindset.
• Fluent in English & Chinese (spoken and written).
• Comfortable working in a fast-paced environment and able to work independently.
• Willing to travel (1-2 times per month, including East Malaysia).