Job Description

As a Marketing Associate in the Monee / ShopeePay team, you will play a key role in driving user acquisition, engagement, and retention through innovative marketing campaigns. You will collaborate with cross-functional teams to develop and execute marketing initiatives that enhance brand awareness, promote digital payment adoption, and grow the ShopeePay ecosystem.

Note: This is a general job post to apply for fresh graduate role openings in Monee & ShopeePay's Marketing team. You may indicate the specific role(s) that you're interested to explore in your resume or during subsequent interviews.

Key Responsibilities

Assist in planning and executing marketing campaigns to increase ShopeePay adoption among users and merchants.
Develop and manage digital marketing initiatives, including social media, email marketing, and in-app promotions.
Work with internal teams (e.g., Business Development, Operations, Product, Design) to align marketing efforts with business goals.
Conduct market research and competitor analysis to identify growth opportunities.
Monitor campaign performance, analyze key marketing metrics, and generate insights to optimize strategies.
Assist in influencer marketing, partnership collaborations, and brand awareness initiatives.
Support the creation of marketing materials, including social media content, landing pages, and ad creatives.
Manage budgets, track campaign expenditures, and ensure cost-effectiveness.
Stay updated on fintech and digital payment trends to innovate marketing approaches.

Requirements

Bachelor's degree in Marketing, Business, Communications, or a related field, with availability to start work full-time in 2025.
0-2 years of experience in marketing, digital marketing, or fintech (fresh graduates are welcome to apply).
Strong analytical skills with the ability to interpret marketing performance data.
Familiarity with digital marketing tools such as Google Analytics, Meta Ads Manager, and CRM platforms.
Knowledge of social media platforms (Facebook, Instagram, TikTok, YouTube) and content marketing.
Excellent communication and project management skills.
Ability to multitask, work under pressure, and meet deadlines in a fast-paced fintech environment.
Passion for fintech, digital payments, and consumer marketing trends.

Marketing - General Recruitment - Monee / ShopeePay