Algo / Machine Learning Engineer, Senior Engineer (User Growth & Acquisition) - Paid Ads
Job Description
Job Description:
- Participate in the development of a large-scale Ads system
- Build industry-leading algorithms to improve ads pipelines for paidads, including recall/pre-rank/ranking etc.
- Involved in the design, development and maintenance of machine learning training data jobs for advertising.
- Design and implement, deliver machine learning models to production to ensure our algorithms give real impact to ads business.
- Research and develop Ads Bidding algorithms, ads traffic control, etc
- Responsible for the design and implementation of algorithms focused on user acquisition, activation, and retention for both new and existing customers.
- Collaborate with cross-functional teams, including software engineers, product managers, to integrate machine learning/strategy solutions into the production.
Requirements:
- Bachelor's degree or higher in Computer Science, Data Science, Machine Learning, or a related field.
- 2+ years of experience with search/recommendation/ads systems and various machine learning algorithms, especially for matching/ranking models, such as DSSM, DIN, MMoE.
- Experience with machine learning frameworks and libraries, such as TensorFlow, PyTorch, etc. And experience with LLM libraries, such as hugging face, vLLM, etc.
- Knowledge of data analysis,feature engineering and model training/evaluation/distill/finetune/deployment.
- Skilled in applying causal inference techniques and building uplift models to optimize marketing strategies and user engagement.
- Excellent problem-solving and analytical thinking abilities, with a focus on delivering practical and scalable solution
- Familiar with Python, Spark, Hive, Tensorflow, etc.
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