Bancassurance Product Manager
Bancassurance Product Manager
Hong Leong BankFresher
- Posted 13 hours ago
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Job Description
If you are looking to excel and make a difference, take a closer look at us…
Role Overview
We are seeking a strategic and execution-focused Senior Product Manager to spearhead our Bancassurance product portfolio and sales enablement stream. In this role, you will develop and drive the end-to-end product lifecycle, optimize complex partner distribution channels, and design high-impact sales enablement frameworks.
Key Responsibilities
- Strategic Leadership: Drive the overarching product strategy, value proposition, and commercial roadmap for the Banca channel.
- Stream Ownership: Architect, build, and scale the sales enablement stream, ensuring frontline teams have the tools, dashboards, and training to maximize productivity.
- Performance Architecture: Lead deep-dive analytics into product mix, regional conversion rates, and channel performance to proactively address commercial gaps.
- Stakeholder Management: Manage and influence high-level relationships between internal product teams and external banking partners.
- Team Growth: Lay the groundwork for the stream's expansion, with the future responsibility of hiring, mentoring, and leading a dedicated squad of product managers.
Key Deliverables
- Long-term Banca product roadmap and commercial go-to-market strategies.
- Scalable sales enablement models, toolkits, and digital dashboards for bank partners.
- Comprehensive performance reviews and intervention plans for underperforming segments.
- Post-campaign optimization frameworks based on customer behaviour and conversion data.
Qualifications & Skills
- Experience: 10+ years of experience in insurance product management, with a proven track record in Bancassurance or financial services partnerships.
- Enablement Expertise: Demonstrated success in building product-led sales enablement strategies that directly drive frontline activation.
- Analytical Mastery: Expert at translating complex datasets (sales data, customer complaints, economics) into highly profitable product iterations.
Certification/Licensing Requirements:
- Pre Contract Exam (PCE) and Takaful Basic Exam (TBE) certification would be advantageous though not mandatory
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