Company Description
Founded on 30 September 1994, Mahkota Medical Centre offers advanced diagnostic, therapeutic and intensive facilities and quality medical services. Mahkota Medical Centre is the flagship hospital of Health Management International Pte Ltd (HMI Medical Group).
Serving over 300,000 local patients and more than 95,000 international patients annually, with a 305 bed capacity and supported by over 200 highly experienced and skilled specialists, Mahkota Medical Centre offers a wide range of specialised healthcare services across more than 47 specialities.
The hospital was the first in Melaka to become Joint Commission International (JCI)-accredited and the first in Malaysia to earn Breast Cancer & Chronic Kidney Disease Clinical Programme Certification (CCPC). In addition, it has received the Malaysian Society for Quality in Health (MSQH) accreditation.
Role Description
This is a full-time, on-site role for a Brands and Communication Manager located in Melaka. The Brands and Communication Manager will:
- Develop and manage campaigns/programmes to enhance the positive, good image and reputation of the MMC hospital.
- Ensure that the Brand & Communications department meets or exceeds its goals, objectives to be aligned with the hospital's vision, mission, objectives and core values.
- To lead and manage a team in this department and work cohesively with the other departments in the organization
- Develop right messages for all of the hospital's marketing materials and collaterals including advertisements, promotional posters, videos, signages, uniforms, wayfinding directions
- Handles and execute quality deliverables either in press/media publicity programmes, sponsorships, events, advertising/promotional campaigns either with or without the support and assistance from 3rd party consultants or contractors
Qualifications
- Proven expertise in Brand Management and developing strategies for effective brand positioning.
- Minimum of a Bachelor's degree in Communications, Marketing, Public Relations, or a related field.
- Previous experience in the healthcare industry or health tourism is a added advantage.
- Ability to work in a fast-paced environment while maintaining attention to detail and meeting deadlines.
- Willing to go extra miles to accomplish hospital and team goals, including work on weekends if required
- At least 5 years of working experience in related field is required for this position
- Ability to communicate effectively in English, Malay and Mandarin. Ability to communicate effectively in English, Malay and Mandarin. Candidates who is proficient in Mandarin will be added advantages.