Role Description
This is a full-time, on-site role for a Brands and Communication Manager located in Melaka. The Brands and Communication Manager will:
- Develop and manage campaigns/programmes to enhance the positive, good image and reputation of the MMC hospital.
- Ensure that the Brand & Communications department meets or exceeds its goals, objectives to be aligned with the hospital's vision, mission, objectives and core values.
- To lead and manage a team in this department and work cohesively with the other departments in the organization
- Develop right messages for all of the hospital's marketing materials and collaterals including advertisements, promotional posters, videos, signages, uniforms, wayfinding directions
- Handles and execute quality deliverables either in press/media publicity programmes, sponsorships, events, advertising/promotional campaigns either with or without the support and assistance from 3rd party consultants or contractors
Qualifications
- Proven expertise in Brand Management and developing strategies for effective brand positioning.
- Minimum of a Bachelor's degree in Communications, Marketing, Public Relations, or a related field.
- Previous experience in the healthcare industry or health tourism is a added advantage.
- Ability to work in a fast-paced environment while maintaining attention to detail and meeting deadlines.
- Willing to go extra miles to accomplish hospital and team goals, including work on weekends if required
- At least 5 years of working experience in related field is required for this position
- Able to communicate effectively in English and Malay. Candidates who is proficient in Mandarin will be added advantages.