Business Analyst

The ideal candidate is a team player who will be responsible for working with company data in various business areas. Specific responsibilities include reporting metrics, analyzing methodologies, suggesting operation improvements, and building proposal evaluations in a cross-functional environment.

Job Responsibilities:

• To analyse and identify strategic insights in collaboration with the operations, sales, and marketing teams to define key issues, evaluate opportunities, and develop actionable recommendations through a rigorous, data-driven process.
• Develop and implement regular reports on key performance metrics, including forecasting models and marketing campaign performance.
• Support the marketing, promotions, and sales teams in planning and structuring forecasts for supply and demand trends while measuring campaign and marketing effectiveness.
• Identify areas within the business that could enhance customer engagement, retention, and revenue growth to unlock sales opportunities or accelerate growth.
• Ensure that all reports and data are accurate, timely, and aligned with business objectives.
• Use data to identify slow-moving products and recommend markdowns, promotions, or other strategies to optimize product turnover.
• Assist with ad-hoc data analysis requests, including reporting and analysis to support strategic initiatives.
• Contribute to data-process documentation, ensuring that data insights and analysis methodologies are easily accessible and well-documented.
• To analyse sales trends and customer behaviour to identify opportunities for enhancing product assortment, pricing, and promotional strategies.
• Support various departments in functional and technical problem analysis related to day-to-day business operations.

Qualification:

• Bachelor's degree in a quantitative field such as Statistics, Mathematics, Computer Science, or Business Analytics.
• 3 years of experience in Business Intelligence, Data Analytics, or a similar role.
• Advanced Excel skills (including VBA scripting, macros, array formulas, pivot tables, power queries, multi-data source integration, data cleansing methods, and charting/dashboard creation), with extensive experience in significant data validation, reconciliation, and management.
• Strong proficiency in data manipulation, analysis, and visualization using SQL, Tableau, or Power BI tools.
• Excellent problem-solving and critical thinking skills, with the ability to interpret data and derive meaningful insights.
• Experience analysing data in the Fast-Moving Consumer Goods (FMCG) sector is a plus.
• Strong communication skills to effectively present data-driven recommendations to stakeholders.