Company Description
Precena Strategic Partners Asia Pacific, originally founded in Tokyo, Japan in 2006, aims to improve talent performance within client organizations by delivering impactful corporate training, coaching, assessments, and consulting services. With APAC headquarters in Singapore and presence in Malaysia, Indonesia, and Vietnam, we work with over 300 esteemed clients across the globe supporting customer outside of Japan. Our client trust is built on our full-time consultants assurance, collaborative approach, and extensive expertise.
Role Description
This role requires a proactive individual who can balance client outreach with operational tasks, ensuring smooth business operations and team support. The role involves daily tasks such as generating leads, supporting marketing campaigns and managing company&aposs website to ensure improved SEO, communicate with internal teams and clients regularly to support the overall business development strategy, and assisting in some administrative activities with the Corporate Function team. This role will be based in Kuala Lumpur (Focus market: Malaysia).
Key Responsibilities
1. Lead Generation & Client Engagement
- Research and build prospect lists via online platforms, directories, and networking.
- Contact prospective clients via calls, emails, and LinkedIn to introduce services and set appointments.
- Follow up on leads and maintain the CRM database.
- Send monthly newsletters and promotional emails to customers.
2. Marketing Support
- Coordinate with consultants on website updates and content.
- Assist in planning and executing marketing events.
- Manage small-scale marketing activities such as social media posts, email campaigns, and brochure updates.
3. Administrative Support
- Assist with ad-hoc office work, venue bookings, and paperwork.
- Support event logistics and vendor coordination.
- Prepare basic reports for sales and marketing activities.
4. Other Duties
- Assist corporate functions in business development and office operations.
- Provide ad-hoc support to the team as required.
Qualifications
- Diploma/Bachelors degree in Business, Marketing, Communications, or related field.
- 13 years experience in sales support, lead generation, or marketing coordination.
- Strong communication skills in English & Bahasa Malaysia (Japanese and/or Mandarin language skills are added bonus but not required)
- Proficient in MS Office (Word, Excel, PowerPoint), Google Workspace ecosystem and basic CRM tools (i.e: Salesforce, Hubspot, Dynamics are added advantage).
- Able to work independently, manage time effectively, and handle multiple priorities.
Preferred Skills
- Experience in B2B lead generation and market research.
- Basic knowledge of website management and email marketing tools.
- Familiarity with HRDF application & claim processes, corporate training, coaching, and consulting services is a plus.
- Good interpersonal skills and a positive + proactive attitude.
