Category management is a systematic way to purchase goods and services by grouping segments of procurement spend while increasing revenue, reducing risks, and maintaining partnerships with suppliers. A successful category management process boosts the overall effectiveness of procurement efforts. The category management process is a strategic approach to enterprise procurement. Their primary responsibility is to oversee and optimise the performance of a specific product category within a company.
Job Description:
- Conduct thorough market research and analysis to identify emerging trends, competitive landscape and customer preferences and provide actionable plans.
- Develop and execute comprehensive category management strategies to achieve business objectives and drive growth.
- Maintain robust category management tools and processes, ensuring seamless strategy execution across the organisation.
- Monitor and evaluate category performance, leveraging key performance indicators (KPIs) to identify areas for improvement and implement corrective measures.
- Lead supplier negotiations, ensuring favourable terms and conditions to drive cost savings and strengthen supplier relationships.
- Collaborate with marketing teams to develop effective product messaging, positioning and communication strategies.
- Execute pricing strategies and promotional plans to optimise profitability while considering market dynamics and customer value perception.
- Stay up-to-date with industry trends, competitor activities and technological advancements to provide recommendations to senior management.
