Channel Marketing Manager

Join F&N, a dynamic Asian conglomerate known for iconic brands like 100plus. Be part of our growth journey in food and beverages. Embrace innovation and sustainability, bringing your skills in marketing, operations, or strategic management to make a meaningful impact. Shape the future of consumer goods with us!

What you'll be doing

• Lead & develop all channel-specific volume-building plans through shopper insights to deliver set volume target and clear KPIs, including post-evaluation.
• Work with Category Development & Brand to translate Category & Brand Concept into Channel-specific Shopper Program in the respective channel.
• Work with Sales (Regional Trade Marketing, Regional Sales Manager, Key Account Managers) to develop an effective & efficient activation of Shopper & Customer Programs.
• Monitoring and understanding the MTD & YTD sales of respective brands within the channel.
• Identify risks and opportunities through category & channel analysis and develop plans to address these risks/opportunities.
• Manage channel trade expenses, ensuring tracking and usage within budget, & ensuring justifiable Return of Investment (ROI) for every investment.
• Plan and lead Commercial Meeting, Monthly Commercial Reviews in HQ and Monthly Operations Review with Sales Team.
• Provide insight and develop solid channel & shopper plans during Annual Business Planning with clear category & channel strategy.

What we're looking for

• Bachelor's Degree in Marketing, Business Studies, or other relevant fields.
• Strong experience in Category Management, Channel Planning & Development (FMCG industry preferred).
• At least 7 years of relevant working experience in total.
• Proficient in Microsoft Excel, Word, and PowerPoint.
• Strong analytical skills with the ability to interpret data and identify trends.
• Excellent English communication and presentation skills.
• Strong interpersonal skills and a demonstrated business acumen.

What we offer

• Health & Wellness: Health care coverage designed for the mind and body.
• Comprehensive medical, insurance, or social security coverage.
• Engaging activities and recognition programs.
• Strong learning and development plans for your career growth.
• Flexible working arrangements.
• Attractive remuneration, great perks, and performance incentives.