Job Responsibility
Your Mission (Should You Choose To Accept IT)
- Bring Stories to Life: Conceptualize, shoot, edit, and publish short-form, video-first content tailored for XHS. Your work will reflect the companys branding and speak directly to our community.
- Own the Creative Process: Lead the full content creation journey from sparking an idea to filming, editing, and hitting post. Youll be the mastermind behind the camera and in the edit room.
- Be a Strategy Shaper: Share your creative voice and contribute fresh ideas to enhance our regional content strategy. Your originality will help us stand out in a crowded feed.
- Think Like a Trend Hunter: Research industry trends, competitor content, and audience behaviour to inspire original content ideas that are timely and on-brand.
- Measure What Matters: Track the performance of your content and social media posts, analyze engagement metrics, and help us learn what works best.
- Boost Community Vibes: Support community-building efforts both online and offline through content and event-related projects that strengthen audience connection.
- Stay Ahead of the Curve: Keep tabs on what's hot in the world of content marketing, short-form video trends, and platform updatesespecially those relevant to XHS.
- Build Connections: Reach out and collaborate with KOLs/influencers to amplify our content reach and brand message.
Job Requirements
Were on the lookout for a creative powerhouse who lives and breathes short-form video! If you're passionate about turning ideas into thumb-stopping content that speaks to audiences on Xiaohongshu (XHS), this role is for you.
- Candidates must possess at least a Diploma/Bachelor's degree in Marketing, Communications, Journalism, or related field.
- Important : At least 1-2 years proven experience as a Content Creator, Marketing, or similar role.
- Strong planning and editing skills
- Proficiency in content creation tools such as Adobe Creative Suite, Canva, or similar design and video editing software.
- Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
- In-depth knowledge of social media platforms, content management systems, and current digital marketing trends.
- Creative thinker with a passion for storytelling and developing engaging content.
- Must be fluent in Mandarin*
Job Benefits
- Annual Leave, EPF, Sosco
- Annual Bonus
- Team Building
- Team Lunch
- Annual Dinner
- Overtime
- Free Hair Service
