Location:
About The Company
- Leading digital entertainment and streaming platform backed by a major listed media group.
- Recognized for a strong premium IP portfolio across drama series, variety entertainment, short-form content, and youth-oriented digital media.
- Aggressively scaling across Southeast Asia, with Malaysia identified as a key strategic growth market due to its highly digital population, strong streaming consumption trends, and culturally diverse audience.
- Seeking a Malaysia Country Manager to drive local partnerships, commercial expansion, ecosystem development, and market localization.
The Opportunity
- High-impact market leadership role responsible for driving commercial growth and strategic presence in Malaysia.
- Acts as the key local representative, shaping market strategy and building partnerships across Malaysian media, entertainment, telecom, advertising, and digital sectors.
- Requires a commercially driven and entrepreneurial operator with deep understanding of local market dynamics and the regional OTT/streaming landscape.
- Collaborates closely with regional and China HQ stakeholders across content, partnerships, marketing, operations, product, and strategy.
Key Responsibilities
Market Growth & Commercial Strategy:
- Lead and execute Malaysia market growth strategy.
- Identify new revenue and user growth opportunities across subscriptions, partnerships, distribution (AVOD, SVOD, PVOD), and ecosystem collaborations.
- Drive market expansion initiatives and establish long-term positioning within Malaysia's OTT and digital entertainment ecosystem.
- Act as the primary commercial owner for the Malaysia market.
Partnerships & Business Development
- Build and manage strategic partnerships with:
- Telecom operators
- Broadcasters and TV networks
- OTT and digital media platforms
- Content studios and production houses
- Advertising and media agency ecosystems
- Device, distribution, and ecosystem partners
- Lead negotiations for:
- Content licensing and distribution partnerships
- Co-production and local content initiatives
- Marketing and go-to-market collaborations
- Telco bundling and subscriber acquisition partnerships
- IP commercialization opportunities
Content & Localization
- Support local content strategy and localization initiatives for Malaysia.
- Provide market insights on consumer behavior, audience trends, and content preferences across Malay, Chinese, and English-speaking demographics.
- Work with regional content teams to improve local market relevance and audience engagement.
Stakeholder & Cross-Functional Management
- Serve as the key bridge between Malaysia operations and regional/HQ teams.
- Coordinate with internal stakeholders across product, marketing, operations, legal, content, and strategy to ensure smooth execution of local initiatives.
- Represent the company externally with key partners, industry stakeholders, and ecosystem players.
Requirements
- Approximately 5–15 years of experience in:
- OTT/streaming platforms
- Digital media
- Entertainment/broadcasting
- Telecom/digital ecosystem businesses
- Content partnerships or distribution
- Strong understanding of the Malaysia media, OTT, and digital entertainment landscape.
- Existing network across telecom operators, broadcasters, advertisers, agencies, OTT platforms, or content partners highly preferred.
- Proven experience in business development, strategic partnerships, commercial leadership, or market expansion.
- Experience managing cross-functional stakeholders in a regional or international environment.
- Strong commercial acumen and ability to operate in a fast-paced, entrepreneurial environment.
- Experience working with China-based or regional stakeholders is advantageous.
- Fluency in English required; Mandarin/Chinese language capability highly preferred due to frequent interaction with HQ and regional stakeholders.
Why This Opportunity
- Lead market growth for a major international streaming and entertainment platform.
- Highly visible role with direct exposure to regional and HQ leadership.
- Opportunity to shape the company's long-term Malaysia market strategy.
- Exposure to premium international content, digital entertainment, and large-scale ecosystem partnerships.
- Fast-growing business with strong regional expansion momentum.
- Due to volume of applicants, only shortlisted candidates will be contacted
EA Licence No.: 25S3232
EA Personnel Reg. No.: R1874604
EA Personnel Name: Kenneth Ho
